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I have a few articles surrounding the same topic "City Widget Makers" that's my target keywords. I wrote several WordPress posts regarding this keyword, so I think it would be best for the person who comes from search engines to land on the category page mydomain.com/category/city-widget-makers/ rather than mydomain.com/category/how-to-find-city-widget-makers/ even if I had a "Related Posts" section in that page. Right?
But SEO enhancement plug-ins for WordPress seem to focus on enhancing the on-page SEO for Posts and Pages only. Not the category page. In fact, WordPress.org advises that you Disallow: /category/ in robots.txt...I don't know how to best implement this...Any thoughts?
In your case what you can do is vice-versa i.e... block the spiders from accessing the posts and let them access the categories.
Please do post the results here!
Here's how I structured my website: domain.com/HotKeyword/PostRelatedToHotKeyword/
HotKeyword is a WordPress Page but its slug exactly matches the slug of a category. So now when someone accesses domain.com/HotKeyword/ they see a WordPress Page that is full of content and that links to PostRelatedToHotKeywords.
So now I no longer have the traditional WordPress category pages. I got rid of those completely. Instead, I have manual category pages that I write myself. When I write a Post (not a Page), I file it under the category HotKeyword, so that the URL looks like domain.com/HotKeyword/PostRelatedToHotKeyword/
I used a plug-in to remove the "category" word from the URL and I used another plug-in that is called SEO siloing (I'm not sure if its functionality is a factor in this setup though).
I feel that the internal linking structure of my website is much cleaner now and makes more sense.
[edited by: caveman at 12:36 am (utc) on Nov. 2, 2008]
It simply boils down to this...Which is better (from a human surfer's point of view):
I do the first scenario, WordPress does the second, and that's only when you fix the permalinks!
extra work to implement
You mean just using a plug-in is extra work?
We are all very hard working and will go all way to test new things. Anything that gives traffic is good. I feel somehow this plug-in must have not given desired results, and so bloggers are not using.
But please do post the outcome here!
I can't give you before-and-after analysis of my results as I didn't have enough content when I got started, but from the few increased rankings that I saw, I guess I'm better off with this new structure.
Marcia, thanks for the tip. I was just not sure if I should try to rank the category page higher than the post pages. Now I'm happy with the clean structure that I have.
Of course if you are seeing good results you must use them.
And any blog is better off if its posts are ranked well rather than categories.