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should i go for longer page-names or deeper directory structure for better SEO? I've hear that keeping things close to root is best practice but have also heard conflicting stories that page-names with multiple hyphens (more than 2) may be considered as spammy and ignored by SE's.
When I search my main kw's online my competitors are naming pages using multiple hyphens and sticking close to root. My site doesn't adopt the same method and I wondered what is best to use for SEO. Can anyone point me in the right direction as I's hate to have spent so muchh time on my site only for my efforts to be in vain when it comes to PR.
For example, whats best here...
www.mycompetitorsite.com/kw1-kw2-kw3-kw4-k5.htm
www.mysite.com/kw1/newkw-kw1/kw2-kw3-kw4-kw5.htm
I have kw1 twice in mysite path, is this of any relevance in SEO terms?
also are you scored better if you have less kws but match all of them? it seems that although this isnt the be all and end all of SEO, it might prove useful to know. I will adopt a similar naming convention within my own site if it will make a big difference to PR.
just to be really cheeky and throw in a last minute though, whats the deal with using 's'. Does enable you to capture more keywords? Sorry because I know this last bit of info i need is posted here somewhere as i'm sure i've seen it already
[edited by: caveman at 9:13 pm (utc) on Mar. 2, 2008]
[edit reason] delinked links [/edit]
What you're actually talking about here is URL structure as opposed to site architecture (which is usually used when tdiscussing how pages are linked together, information hierarchy etc.)
As luck would have it, there's a busy thread on this very subject at the moment:
How do you choose your URL file names? [webmasterworld.com]
