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Is updating your site necessary?

I dont want more traffic. I want steady traffic.

         

thecleaner

8:23 am on Jan 5, 2007 (gmt 0)

10+ Year Member



I know its good to get the spider coming a lot but what if you are just looking for the SAME *steady* traffic and not necessarily more traffic.

I have a site that has very strong links (Over 10k in yahoo) and a few hundred pages with many in the top 5. I am happy with the traffic I am getting now.

What would happen if I just stopped adding pages and linking? Would my ranking have a negative effect? Could I expect a *steady* flow of traffic from all the work Ive done or would the search engines say "Hey! This guy isn't updating anymore and start bumping me down the list?"

guruetech

11:01 am on Jan 5, 2007 (gmt 0)

10+ Year Member



You must have to update website regularly to be in top position as right now you are.

pageoneresults

1:34 pm on Jan 5, 2007 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



What would happen if I just stopped adding pages and linking?

You'd have some free time for yourself and family. ;)

Would my ranking have a negative effect?

Not unless you are in an extremely competitive space and working with throwaway domains.

Could I expect a *steady* flow of traffic from all the work Ive done or would the search engines say "Hey! This guy isn't updating anymore and start bumping me down the list?"

I would expect a steady flow of traffic. Of course your statistics will reflect the change in activity on the site as things will probably flatten out a little. But, in most cases, it will continue to grow.

I would never recommend stopping completely. Adding a bit of new content here and there along with "upgrades" along the way is always suggested for continued upwards growth.

thecleaner? lol, gotta appreciate that one! ;)

guruetech

4:31 am on Jan 9, 2007 (gmt 0)

10+ Year Member



It's not that you ahve to add new pages and links regularly, but you have to provide updated content or information to your user. Updating website is not only good for search engines but to your user too who visit your website as they get updated information.