Protect mails to be marked as Junk / Spam

[compose]

Hello,

I have a little question. When i tried to send customized mails to clients using php script. I seen that most of the time mail clients marked those mails as Junk/Spam.

How we can protect this, that mail client not mark mails as Junk/Spam.

Please suggest me?

Regards,

Vineet

[barns101]

How we can protect this, that mail client not mark mails as Junk/Spam.

That's the million dollar question! ;)

There are various things such as the format of the message (HTML v plain text), any "spammy" words such as "free" and various other things which I'm sure other people will be able to explain in more detail.

[compose]

Can any body suggest on this...

Vineet

[barns101]

A couple of things to start off with:

- Your server's IP address could be blacklisted (especially if you're on a shared server)
- Your email address could be blacklisted

[larryhatch]

Every spammer on Earth would also like to know. We are all paying the price of spam.
Spammers should be hunted down, taken offline and proscecuted. -LH

[jatar_k]

there are a few things to look at first

1. headers used for the actual emails
2. content of the emails, watch for poison/filter words
3. if your clients who aren't getting the emails are with a specific provider
4. your mail server set up

1. maybe show us what headers you are using on the messages

2. I use this list/product to check messages
[spamassassin.apache.org...]

3. is it AOL, hotmail, yahoo or just random ISPs?

4. this gets a lot more complicated and isn't always under your control.