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Tour Bing

     
2:19 am on Sep 9, 2009 (gmt 0)

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Not sure if you have seen the mini sites Microsoft have introduced to educate users about their Bing Offering.

www.discoverbing.com/
www.discoverbing.co.uk/

Over time it will be interesting to see how these sites evolve. Will they provide up to date information about Bing? or will they remain almost like Landing sites to drive users to Bing?

Mack.

4:53 am on Sept 9, 2009 (gmt 0)

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Good find mack -- thanks for the headsup.

Given what I just saw on the "tour", I wouldn't want to be in the travel biz. And selling popular items may be more difficult unless you're one of the mega retailers that is being accessed by bing for the price comparisons feature. I like bing and welcome the competition with Google, but because of the kind of info bing is displaying via the "decision engine", it will be a game changer for a lot of site owners. And for some site owners, it may be game over.

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3:04 pm on Sept 10, 2009 (gmt 0)

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I found these sites today as well. It looks like Bing is trying to become a search engine and publisher at the same time...more so than Google are at present.
3:59 pm on Sept 10, 2009 (gmt 0)

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Bing is trying to become a search engine and publisher at the same time...

...exactly right, which to me is worrisome. Here's the question -- if someone is looking to buy a blue widget and bing gives them the comparative shopping $$ numbers, do they have any reason to click into the listings in the SERPs? It seems that really good niche websites with valuable content may be leap frogged over by the user -- going directly from bing to the mega retailer. And that could impact many of us who are not mega retailers.

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