Bing Referrals Up Sharply

... but for bad reasons

[buckworks]

Google Analytics is reporting something extremely strange for Bing Traffic for one of my clients.

Until Sunday Bing was sending a few dozen visitors per day, from terms one would expect.

But suddenly, Bing traffic has shot up sharply. Yesterday Bing sent 2015 visits, today 1829, and the day is not over. The problem is that the traffic is coming from p--n searches which are absolutely not relevant.

The number of 404 errors is up sharply, as well. One or two dozen per day would be normal, but yesterday there were over 2600.

I haven't figured out what's going on yet, but I don't like what I'm seeing. Has anyone else seen anything like this?

[zeus]

well first Bing.com is not perfect yet, but I would also check your site for malware and the links to your site, where do they come from.

[buckworks]

Zeus, you were on the right track: the site was hacked.

The techies are working to fix the security issues.

It's interesting that Bing sent a major traffic spike based on the inappropriate content. The other engines did not seem to pick up on it at all.

[zeus]

Im glad I could help, as webmaster you just cant think about everything ;) About Bing I think its be cause they are not where Google is now in quality, yet.