Forum Moderators: mack
they require an annual spend of $75,000 and ask how much you spent last month ...
we spent over 9000 last month ...
their auto-reply said they would contact us within two working days ...
they didn't ...
anybody know if you have to comitt to 75000 or if you can build campaigns on ROI results as you do at Overture and Google?
: )
and how hard would be to just let you build your campaign on it's success ... there must be lots of folks that spend over the required amount, but they must be responsible with their expenditures ... they must build the campaign on ROI
I can have a campaign spending 10,000 per month within a week ... but I'll also know if I'm making a profit after 48 hours ... I just need the ability to pause / delete / cancel according to how well MSN ads perform.
There's no reason they should not perform as well as Overture / Google ... but I can't risk 75,000 to find out.
:)
Our sales rep suggested we raise our CPC to almost double what we normally pay - yeah right!
This has always been the problem we have found when looking at this avenue as well. In addition, they are fussy about the sites they let in - they need to be consumer focused and the whole budget usually needs to be spend on directing to the same website - so no superaffiliate with mega money to burn accross 200 CJ partners allowed.
The channel results (as I call them) seem very much to be targeted to attract media companies woth branded budgets rather than seo (especially if you concentrate on the "o" word, the MSN offering is weak)
MSN seem to take those top results to heart as "impacting on their own reputation" and as such want to ensure they align only with the biggest web sites.
That said - watch this space - it is interesting that Natim has noted the contracts all expiring mid 2005. Has anyone got a contract beyond that date?
