Forum Moderators: martinibuster
I doubt there are many sites out there that are well optimised, but require link development.
So, the amount of work required in creating and implementing a link strategy would depend on the site, industry, etc.
A 4 page hobby site will be infinitely more difficult to get quality links for than a large, well established information site would be.
With regards time to do this, again it's dependent on the site - what will your conversion rate on link requests be?
Scott
The amount depends upon the specifications of the campaign.
1) How much is the home page PR? If it is low charge a bit more because it involves more efforts. Hence your conversion ratio for links may be high.
2) How are the fellows handling outbound links? If they have arranged the links in proper categories then it's better. Also how much is the links page PR?
3) How is the site design? If hte design is good and professional people will like to link. Otherwise again your conversion ratio will take a hit.
4) Will you get an email id with their domain? If yes then its better. Will lend you some authenticity. If no try and ask for an email id from their domain.
5) Who is gonna upload the links? If its you then you need FTP details. Also will help you as you can put up links first before contacting potential link partners.
6) Does the client wants links from related topics only? If yes then they cost a bit more. If the client can link to any Good site then the cost may be a little less.
7) Is there any requirements as regards to PR? Meaning does he want links from PR 4 or above Pages only? If yes those will cost more.
These are some of the parameters you should consider while charging. Not many people will like to pay on per hour basis. So if possible charge on a Per link basis. There are some other factors also but you will learn them with time ;) Best of luck.
The market price at the moment for hand crafted links seems to be around $10/PR4, $15/PR5, $25/PR6, $75/PR7, PR6 and PR7 negotiable.
Geez looks like im in the wrong business...
An impossible task if you're running link campaigns for multiple sites, I would have thought.
"Will you get an email id with their domain?"
An impossible task if you're running link campaigns for multiple sites, I would have thought.
Its tough but manageable. The other thing to consider is most of these link campaigns are for 50 or 100 links .. so after that you can remove the email id from your email client settings. HTH :)
Depends where you look I would say more like 5$/4, 10$5
I suppose if you greased their palm a little you would hopefully get full control of the anchor text too.
For whatever is worth, in my last proposal I included the link campaign section as one of the various elements for successful SEO. All my proposals show a price break for each element of the SEO project, phase by phase (example copywriting, changes in programming, etc). For the link popularity campaign stage, I charge $16 per link, with the following observations:
- I will not sign up or pursue any link partner with a PR less than 5. I find that to be a waste of time. It goes without saying that link farms and any shady sites will not be considered.
- I will generate between 20 to 30 links - which brings the total of 20 links to $320, and 30 links to $480.
As I explained in the beginning, this cost is actually presented as a break down of the total cost for the SEO project, and for that reason, it cannot be excluded from the services.
I agree with one of the previous posts, in that it is not logical to charge by the hour, as it's hard to track how much time will go into communicating with each potential link partner, etc.
Hope this helps,
Lydia
Are these $5 links,like, on-topic as well? Just curious.
Everybody out there buys links. Take care not be take links from Link Farms, Guestbook Links and FFA's. You will get penalized.
Pricing varies for quality and volume. We worked for a client to get'em over 50k links over 1 year. The project is complete now. Client is very happy. Gets over 400k per month in sales. PR7/8.
He promised to pay me some lumpsum amount which indeed he did. He now pays me some money every month for nothing. He is very happy with sales.
:-)
So money is not always everything. Get the client happy and you will stay happy. Links should not be created for the heck of it.
Paying based on performance is the way we prefer to do it. You can also, simply hire someone and pay them salary.
In some cases we have made back the entire cost of the link campaign in ONE DAY, after achieving good ranking.
As far as "on topic", I personally, don't give a rats a** about that as we do link campaign for se placement and nothing else.
If topicality is a concern of yours, many, many link developers will work with your needs.
As far as "on topic", I personally, don't give a rats a** about that
There are many varying opinions on the value of similarly themed links. I think theming goes as far as anchor text with google, and no further.
heck, get your link on a few thousand blogs and you can rank top 3 on tons of competetive terms.
I will not sign up or pursue any link partner with a PR less than 5.
I will review sites under a PR5 and take into account factors.
Main factor is age of site. If it is new I will take a hard look and make a response based on my feelings. If I feel the site has a good structure, good content and will stay fresh...then I go for it.
Brian
We just started last week, I think it will work out..
Istvan
SN
I will not sign up or pursue any link partner with a PR less than 5.
You mean to say you do not link to a site if the link page is less than PR 5?
If yes how do you get links for new sites with PR 0?
Generally a link campaign involves various factors.
1) How does the site look. Many sites have such a horrible design that it will take lots of efforts to get them links. In such cases advice the client to take some efforts to improve site design.
2) The site should have better management for outbound links. If it is just a single page and you are planning to put 200 to 300 links on the same page it looks very UGLY. Try to categorize the links in proper categories so that you can proper manage the links. And do it in the beginning itself because it will take time for google to index the pages and give it some PageRank. Unless your page gets some PR people will assume it is penalized.
3) If people need topical links then the cost increases a lot. You will not get those links for $5 per reciprocal. It requires much more efforts and the quotation for such links depends directly on the Market niche. Topical links may get you traffic. But I agree with mfishy that higher rankings can be easily achieved without topical links
4) The reciprocal links are mostly got from Links or directory pages. Hence might not have very high PR. The thing to look out for is that the site does not Promote Adult, hate or violent content. Such sites are always on the edge with engines and giving them a link is risky. In general look that the site is clean and does not follow and Tricks or gimmicks to fool engines.
5) For people outsourcing the link development make sure you do not pay the whole money in advance. Keep a time frame on the whole project. And pay by Credit card wherever possible. There are too many people out there who are running link development Scam.(through Western Union money transfer ).
6) Try and get your favourite anchor texts incorporated in the link campaigns. And if you need links to internal pages then try and incorporate that too in the link campaign.
7) Since Pagerank is not a stable entity if you are basing your link development campaign on Pagerank of the page the reciprocal is based on ...keep some leeway for PR changes.
For Example :- the project for link develpoment starts and the link hunter mails to many sites. If the site has link page of PR 4 when asked for link and becomes PR 3 when the link actually comes up then decide in advance how much you will pay to the hunter in such a scenario. Just helps in making things clear in the beginning.
8) Clear out about the FTP details. Most of the times you need to put up the reciprocal link in advance before asking for link. Hence you will need to give access to the link hunter to the directory. This might be through FTP or free CMS like siteman .
HTH :)
Client is very happy. Gets over 400k per month in sales. PR7/8.
Which industry is THAT? :)
It was more then 60hrs of my work every week for almost 4-5 months that he now pays me monthly.
