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What to charge?

AdWords manager



10:40 pm on Dec 5, 2011 (gmt 0)

Hi- apologies if this is posted in the wrong section. I'm a new subscriber.

I have a few clients for whom I manage ad spends. When bringing on my most recent client, she was surprised by how high my price was. Without revealing anything too personal or giving away trade secrets, I would love to know how other spend-managers structure their costs, ie: just a percentage? Incentive-based?

Any advice would be appreciated. Again, apologies is this is off-topic.

Receptional Andy

9:48 am on Dec 22, 2011 (gmt 0)

You're likely to get a better respnse to your question over here:


There are a few different price structures out there, but for a client it comes down to what sort of return they will see on your spend. If the ROI adds up, then how you decide on pricing isn't really important!

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