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Impact of Changing Keywords on indexed site

Will Drastic change in keywords for indexed site change ranking?

     
1:31 pm on Mar 7, 2010 (gmt 0)

5+ Year Member



I worked hard on content for my website for months, until it reached first or second position in SERP for search for 'kw1 kw2 city'

I was disappointed by low organic traffic. I kept mulling over changing 'kw2' to a synonym, but thought 'why upset the apple cart?'.

One restless midnight, on 27 Feb 2010, I mustered courage and took the decision on drastic change : out went 'kw2' in body text, titles and tags, replaced by its synonym.

I am intrigued to note that even today, 7 March 2010, my site is ranked No 1 or 2 for 'kw1 kw2 city' and 33rd position for 'kw1 kw2 country' :)

So my advice is to ago ahead and take some risk once your website is ranked high and gets page rank 2 or more

[edited by: tedster at 4:27 pm (utc) on Mar 8, 2010]
[edit reason] changed words that identify the website [/edit]

10:20 am on Apr 26, 2010 (gmt 0)

5+ Year Member



I think, you should have check keyword density before doing any experiment with sites or keywords. However I will remember your suggestion.
 

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