Long tail keyword help

[BaseballGuy]

I have a site about widgets. As an afterthought, I put up an article/affiliate links about flux capacitors. As you can tell, widgets have absolutely nothing in common with flux capacitors.

My site is optimized for widgets, not flux capacitors.

Google has picked me up for "flux capacitors" and ranked me #4.

I have done the usual blog posts etc for anchor text for "flux capacitors", but I seem to be yo-yoing and no matter what, get stuck at #4. I sometimes go as high as #1, but only for a few weeks.

Do you think this is a case of my flux capacitor page not having enough quality IBL's or perhaps it is because my site is only optimized for Widgets?

Any suggestions?

[BaseballGuy]

As a side note....the competition for "flux capacitors" is a joke. They are thin affiliate pages that from what I can tell rely on the pagerank/rankings of the main site.

I can't figure out why my page (which has great content), which has more optimization (albeit somewhat crappy IBL's with the chosen anchor text) is being outranked by those pages with no IBL's and thin content.

[nealrodriguez]

maybe google catalogs your site as mainly about widgets. thus they think the other sites which may have a higher proportion of flux capacitor content are more relevant for flux capacitor queries.

start to write about 'nuclear flux capacitors, green flux capacitors, banana-peel powered flux capacitors' and you may start to see a difference.