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Does punctuation affect SEO?

   
2:45 pm on Nov 7, 2008 (gmt 0)

5+ Year Member



When using keywords in the title and headings does the location of punctuation have an effect?
For example:

"why choose robots?" and "why choose robots ?"

In the first example the question mark is joined to robots. Would this make it less likely to rank well for a search of "who choose robots" than the second example?

11:29 pm on Nov 7, 2008 (gmt 0)



Hi tomhumf,

Minor differences in punctuation won't make any difference to your search engine performance. However, you're well advised to use the same grammatical rules as your target audience, as your language is then much more likely to "connect" with them, and result in a better experience while using your website.

8:19 pm on Dec 5, 2008 (gmt 0)

WebmasterWorld Senior Member essex_boy is a WebmasterWorld Top Contributor of All Time 10+ Year Member



in the example youve given I suspect G wont mind, although I have heard it said that G gives a minus to numerous typos throughout a site. True or other wise I dont know, so stick with the correct syntax etc
9:45 pm on Dec 5, 2008 (gmt 0)

WebmasterWorld Administrator buckworks is a WebmasterWorld Top Contributor of All Time 10+ Year Member



gives a minus to numerous typos throughout a site

If that's not true it ought to be, and we would be wise to assume that it will become true at some point if it isn't already.

Think "signals of quality" and take care with your proofreading.

3:31 pm on Dec 6, 2008 (gmt 0)

5+ Year Member



Hi, tomhumf.
obviously yeah. this approach may apply for getting PR more.
6:48 am on Dec 31, 2008 (gmt 0)

WebmasterWorld Administrator robert_charlton is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



The hard targeting choice to make, IMO, is whether to use the possessive apostrophe... as in men's widgets vs mens widgets, eg.

These will definitely rank differently, and the incorrect variant, without the apostrophe, gets a lot more searches.

4:48 pm on Jan 8, 2009 (gmt 0)

5+ Year Member



Does the space character hold weight in organic results? I.e. Is "eye glasses" seen differently that "eyeglasses"?
7:51 pm on Jan 10, 2009 (gmt 0)

WebmasterWorld Administrator robert_charlton is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



Is "eye glasses" seen differently that "eyeglasses"?

If you run the searches on Google and take a look at the results, you'll see that there obviously is a difference. You'll also see that the top ranking sites target both. Chances are that misspellings in inbound links also keep the high ranking sites up there for both.

Google does make stemming connections, and it's likely it also makes connections among spelling and punctuation variants.

What's not clear is how much Google rewards the approximations. In general, it appears that Google attaches more weight to spellings or punctuation that exactly match the query.

[edited by: Robert_Charlton at 7:52 pm (utc) on Jan. 10, 2009]

9:50 am on Jan 11, 2009 (gmt 0)

5+ Year Member



Yes, Punctuation does makes a difference in the results delivered. To check the same, visit this Google keyword research tool [adwords.google.com] This tool would let you know the search volume and the number of visits of a typed keyword. This means, search engines are recognizing every word with a character added as a different keyword. Therefore, try to avoid adding characters to the keyword in promotion.

<snip>

[edited by: engine at 10:11 am (utc) on Jan. 11, 2009]
[edit reason] See TOS [/edit]

7:33 pm on Feb 3, 2009 (gmt 0)

5+ Year Member



I think this would not make a big difference but you should always try to write in a way that makes some sense!
7:53 pm on Feb 3, 2009 (gmt 0)

WebmasterWorld Senior Member quadrille is a WebmasterWorld Top Contributor of All Time 10+ Year Member



gives a minus to numerous typos throughout a site

I've not heard that, and find it hard to believe.

Look at it the other way around - the page loses out on plusses, as numerous typos are lost opportunities for those terms.

 

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