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Strange way to work. Or not?



3:12 pm on Jan 30, 2008 (gmt 0)

5+ Year Member

Yesterday I met a colleague that said the following about keyword research:

'When I have to estimate kw importance, I search for "blue widget" (with quotes) not for blue widget; according the number of results I have the real competition level of the keyword'

I dont' think so.

What about you?

Best regards.


8:00 pm on Jan 31, 2008 (gmt 0)

5+ Year Member

a search for keyword1 keyword2 (with or without quotes) returns a number of pages that contain this terms SOMEWHERE on this site - it dosnt means all this sites try to rank for this keyword.
i use inurl: or intitle: to get an idea how many pages really try to rank for this keyword.

[edited by: StarCoder at 8:00 pm (utc) on Jan. 31, 2008]


1:58 am on Feb 26, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member

If you are just concerned about an accurate competition count then unless you search in quotes then you get sites that only have Keyword1 or Keyword2 but not necessarily both. Also there is semantics to consider (different words but similar in meaning) so putting words in quotes may not be accurate either.


3:49 am on Feb 26, 2008 (gmt 0)

5+ Year Member

I think this command is also very useful to estimate competition (when there really is comptetion) allinanchor:"bluewidget" then I usually do a link command on yahoo for the 3 first results.


5:00 am on Feb 26, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member

"blue widget" is a search for the word blue immediately followed by widget, so it a phrase search were "blue widget" is the key phrase.

"blue widget" and "widget blue" give completely different results whereas without quotes the results are similar.


11:34 am on Mar 3, 2008 (gmt 0)

5+ Year Member

"Blue widget" give a traff to your site jast as Blue wiget; Bue widget etc, if this a popular them like isurance. But this is not primary traff. Also, if you use all of this "keywords" (bluewidget; "blue widget"; blue wiget; etc), you have a good chance to be banned by Google like a doorway. Use only most relevant keywords and do not listen your colleague :)

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