Is anyone using Hitwise's new feature to break out traffic?

I'm asking about the new organic vs paid traffic breakout on keywords...

[ZydoSEO]

We use Hitwise at work to see where our competitors are getting volume, what kind of keywords they are getting volume from, how much traffic they are getting by keyword, etc.

Evidently they have a new feature that I've been asked to test all of next week (1 wk trial) where they can break out the SE traffic for keywords into paid traffic vs. organic traffic.

Has anyone else looked at this or is anyone else subscribing to the feature already? If so, in your opinion is it worth it? Any particular quirks that I should be questioning or paying special attention to?

Any info would be appreciated if you have this product or have tried it.

Thanks in advance!

[edited by: ZydoSEO at 6:35 am (utc) on Jan. 3, 2008]

[Blakes01]

I do not use Hitwise to track this info. However, Google analytics does offer a similar feature...and it's free; you could take your time playing with the G system and apply your knowledge of how they do it to make your trial run a bit more successful.