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1. When I enter my keyword, it shows me a number of searches for it. Also at the top it shows "351,487,458 searches in the last 90 days". Is the number of searches it returns for the keyword also based on 90 days?
2. Where exactly is WordTracker getting the number that it shows me for searches? Does it include Google, MSN, and Yahoo searches?
3. If not, what do you think total number of searches would be? In other words, is WordTracker only showing 25% of all total searches for that keyword?
Thanks for any insight or help!
The number we provide on the free tool is the number of times we have estimated the keyword will be searched on all search engines in the next 24 hours. We extrapolate this figure from our database which is based on searches made in the last 90 days.
We get our data from metacrawlers, rather than the search engines themselves. After all, the metacrawlers contain the results from the search engines.
To be fair we do make an assumption. We assume that people will search for the same things regardless of whether they use a search engine like Yahoo (www.yahoo.com) or a metacrawler like Metacrawler. The argument can be raised that many new people who have just joined the internet wouldn't know a metacrawler if it jumped out at them. But then... it works both ways. There are many portals which use metacrawlers for searching the web (www.cnet.com for example).
We believe that a user (especially a new user) would see a search box as a search box. It matters not the technology underneath. Also remember that a metacrawler uses the major search engines for its results!
The other great thing about metacrawler results is that we do not have to contend with the skew from people using software robots checking keyword positions. All in all, it works out pretty well!
[edited by: mona at 7:34 pm (utc) on Aug. 13, 2007]
[edit reason] no urls - thx! [/edit]