Misspelled keywords

[kostis]

Does targeting mispelled keywords produce any traffic value?

[steveweber123]

Yes, it works.

Example:
Do a search for Gooogle and see the pages optimized for it. Then check Overture to see how many people are searching for that misspelling!

[Lovejoy]

It sure does. In fact one of my main keyword searches that has sent the majority of my clients to a product page. The number of people who "Missssspell" the keyword outnumber the spell checkers by four to one!

Lovejoy- Out

[kostis]

Thanks - I will try it

K

[kostis]

However I have read a post that search engines have spells checks before searching the index.
Therefore mispelling does not help (according to this assumption).
K

[igotrichonline]

search google, its shows misspellings.
I mainly use them in saturated markets

[300m]

i hate targeting "typo" pages, but its the nature of the beast. Yes, i would reccomend it as it brings in a lot of sales for me.

[Animated]

since search engines have a spelling checker it makes it harder specially if you dont show up on top of the SERP's if your site is on the top 10 of the misspelled keyword search then yes its more likely they check it out before they try the correct spelling one.

[Sarah Webinc]

typos can be very profitable ..especially as many other webmasters don't do after them as much.

[etechsupport]

I don't think its a good idea to target mis-spelled keywords as you have to use page cloaking to hide those keywords (mis-spelling) without letting your human visitors to see it.

[malachite]

... you have to use page cloaking to hide those keywords (mis-spelling) without letting your human visitors to see it.

Depends on the type of site you have I suppose, but I openly include the error in the text, pointing out that example is correct, not exmaple as it's commonly misspelt.

One of my most profitable articles contains just such an "error" :)

[vstar650]

Does anyone know of a good website or software that will generate misspelling

[handsome rob]

A search for "typo generator" or "misspelling generator" will yield several results, but all of them just make combinations letter-by-letter of the keys surrounding each letter in a given word or phrase. I have yet to find one that will return "teh" when you enter "the".

[Randy LaCelle]

As said before targetting miss-spelled keywords can produce good traffic. But be careful you don't ruin your reputation in the process. Create pages targeted towards the miss-spellings and right up at the top give the real spelling of it. You don't want to think your a 4 yold creating a site. Use a keyword tool like overture or msn trends to find out if a specific keyword is pulling traffic. If it is use Keyword Elite to find miss-spellings of it and then enter them into msn trends and see if they are pulling traffic(KE also has a feature that does this)

[hiredesigner]

I have never experienced such thing but now surely i will do that and let you know my experience.

[SteveWh]

I unknowingly misspelled a word on one of my site pages. It wasn't a typo; I just didn't know how it was spelled. It was a song title. I started getting search engine referrals for that song, and couldn't figure out why. There was no way my site could possibly rate high for that famous song title. It was due only to the misspelling! When people who also don't know how to spell it search for it, they get my page way high in the results. So I just left it as-is on the page with a note about what the correct spelling is.