I was a bit suprised when I was knocked from #1 for a certain common mispelling. The result that beat me had a snippet stuffed with keywords and phrases in the typical comma deliminated fasion. My first instinct was cloaked spam (and if you saw the ammount it probably still is considered spam - about 15 lines on a 640x480 word-wrapped notepad screen) but closer inspection reveals meta keyword and description tags stuffed to the brim, so it looks like these are gaining importance for google.