I was looking at one of our competitors site witha PR of 7, and I noticed most of the backword links were to sites that presented their banner ads, not links. Some of the sites with banner ads had a PR7 or 8.
It looks like Google counts your banner ads on other sites as PR. Has anybody noticed this.
Quinn
9:53 pm on Oct 3, 2002 (gmt 0)
A banner ad can be a link. It's just an image link. If your thinking about following suit, make sure that there is no dynamic tracking on the ad that will stop a bot.
Shakil
10:03 pm on Oct 3, 2002 (gmt 0)
only crucial difference between a banner ad and a text in this case would be "Anchor Text"
Shak
Quinn
10:07 pm on Oct 3, 2002 (gmt 0)
very good point Shakil.
lgn
10:22 pm on Oct 3, 2002 (gmt 0)
Didn't Google change its algorithm, so that links without anchor text does not count.
This would make banner advertising useless for PR purposes.
rcjordan
10:32 pm on Oct 3, 2002 (gmt 0)
There are banners carefully contructed to look like 468x60 graphic banners that are 100% html. If sites use banner-serving software that is basically ssi, this pseudo-banner is then seen as part of the page by spiders. Note, too, that these banners are usually positioned at the top of the page --good spot to grab the bot's attention.
