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Google paranoia.

Could a lot of minor tweaking of index.htm make Google not like my site?

         

rfgdxm1

4:15 pm on Sep 9, 2002 (gmt 0)

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For the last 10 days or so I have made a number of numerous tweaks at various times to my main site's home page. Noting at all to do with considerations of search engines at all. Just minor dissatisfactions about aesthetics, a minor tweak in layout because some complained, etc.

And, the big G has noticed. I've got fresh tags at least 5 times since the last update. For whatever reason Googlebot likes to take a nip at least at my index.htm page about every 2 days, and sometimes even more often. This site ain't nothing big on the scale of things (a less than whopping pr5 on the home page), and hardly seems worth the attention. Makes me feel the bot somehow doesn't trust me, and is keeping a close eye. To paraphrase George Orwell, "Big Googlebot is watching you." And my first name in Winston.

A day and a half ago I went really hog wild, and after adding another small section to the site, added a link to the home page. I'm wondering if alarm bells will go off at the Googleplex when the bot notices that, if it already hasn't. ;)

Is there any reason at all I should be worried, and make sure to wait a couple weeks after any changes before making another? Or is it just that Googlebot spots any minor little change, and just adds the fresh tag and adds the newest page to the index, and casually moves on to the next site? In theory this shouldn't mean anything. Ain't no law against tweaking the HTML on a page a lot. However, does Googlebot agree?

WebGuerrilla

4:24 pm on Sep 9, 2002 (gmt 0)

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The whole purpose of the fresh system is to constantly introduce new content into the db between major updates, so I can't see any situation where it would be harmful.

Although I do understand the big brother thing. I had a brand new site get deep crawled last week, and now Googlebot is hitting the home page daily. Only the home page has been added to the db.

The daily visits make you feel like Google hasn't decided if the deep crawled content is worthy, so they are keeping tabs on you while they make up their mind....

[edited by: WebGuerrilla at 4:54 pm (utc) on Sep. 9, 2002]

brotherhood of LAN

4:25 pm on Sep 9, 2002 (gmt 0)

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I can't think of a reason they would -like- to penalise you for just because you muck around with your index page ;)

Only thing I can think of is if you do significant changes you might catch some sort of filter that means you are dropped in G results until they see the site more closely.

I'm just wondering that because of things like domains expiring, known url's changing to po*n sites in a day etc ;)

rmjvol

4:27 pm on Sep 9, 2002 (gmt 0)

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I think the concensus is that G likes new content. Minor tweaking of your site, in and of itself, should have no adverse effects.

Adding a link to the new section from your homepage and adding a link to your homepage from the new section are solid practices.

Good luck,
rmjvol

IanTurner

4:45 pm on Sep 9, 2002 (gmt 0)

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I am inclined to disagree with some of the others on this one, if you are constantly making small tweaks to modify keyword density and placement on the site Google is likely to get a bit peeved and give you the PR0 treatment.

I have seen this with a couple of sites. Google considers it over optimisation.

heini

4:52 pm on Sep 9, 2002 (gmt 0)

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>small tweaks to modify keyword density and placement give you the PR0 treatment

If so, how would Google differentiate between sites which naturally have changing content on a daily, or even hourly basis and sites, which are getting "tweaked"?
Don't see that, can't be a stand alone factor anyhow.

digitalghost

5:00 pm on Sep 9, 2002 (gmt 0)

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>>Google considers it over optimisation

What does Google consider acceptable optimization?

That would seem to make sites with dynamic content at risk, and I haven't seen any evidence of that. In fact, it seems to me that the busier a site is the more the bot comes around and having the bot onsite is a "good thing."

Rugles

5:18 pm on Sep 9, 2002 (gmt 0)

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A "friend" of mine constantly tweaks his home page just to get the attention of the googlebot. It works too!
My theory is that googlebot can be tricked in to thinking a site is very dynamic by constantly changing the home page.

The result is a frequent fresh tag.

chiyo

5:20 pm on Sep 9, 2002 (gmt 0)

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I would tend to agree with Heini. I am sure that there are far more webmasters that update their home page daily or even more to update content or news, than webmasters who do it to fiddle around with optimization. I do it 3 times a day to fix my spelling mistakes!

Lets face it, the proportion of people changing websites who know more than very basic optimization which comes naturally (use decriptive titles, structure your document), must be a thousands times those who optimize directly.

Likewise, fresh tags and indexing is primarily to index fresh content, not search for bad guys.

Me thinks there is mucho paranoia around here - or guilt complexes maybe? :)

bnhall

6:26 pm on Sep 9, 2002 (gmt 0)

10+ Year Member



I wonder as well. I've just noticed that after making some minor additions to my site (which did, incidentally, cause the bot to visit every other day), that suddenly the cached version of my pages have reverted to a version from about a month ago even though Google had been showing cached data from September. Weird...

rfgdxm1

9:13 am on Sep 10, 2002 (gmt 0)

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>I am inclined to disagree with some of the others on this one, if you are constantly making small tweaks to modify keyword density and placement on the site Google is likely to get a bit peeved and give you the PR0 treatment.

But this ISN'T being done at all with SEO in mind. I'm not changing keyword density or such on a daily basis. All this is just tweaking for aesthetic considerations and the like.

rfgdxm1

9:39 am on Sep 10, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



>The daily visits make you feel like Google hasn't decided if the deep crawled content is worthy, so they are keeping tabs on you while they make up their mind....

Oh, great. I just checked the logs and Googlebot has actually found the new content. I'm doomed. ;) However, I've noticed that Googlebot no matter what seems nosy. Even when not changing things, it likes to take a nip at index.htm every 2 or 3 days. Worse yet, I just noticed I introduced a syntactical error on the home page for that link to the new content, and am tempted to correct it. Is adding a couple of parentheses enough to get one damned to Google hell? ;)

SmallTime

10:17 am on Sep 10, 2002 (gmt 0)

10+ Year Member



sheer paranoia :)
I fiddle with my pages to no harm. Twice this week I added a link to brand new sites and noticed googlebot in the new site s log within a couple hours. I call that service! But maybe I just have a lurking googlebot.

I do think there is a minimum change necessary to keep the fresh tag thing happening, changing a date or such doesn't cut it, nor would I tweak things just to attract attention. Many webloggers add a sentence or two per day, and it doesn't seem to annoy the bots.

ikbenhet1

10:44 am on Sep 10, 2002 (gmt 0)

10+ Year Member




how many links did you add?

once i wacked my site by just adding about 50 links to it.
i t dropped very much in rank, this was just last month.
After i removed the 50 extra links this month, the site got back up in the rankings.

Guess had something to do with dividing the pr among the extra pages(links).

tweaked does not affect google much, in fact you could do this:

<hello google, how are u this crawl>
i love you very much mr google
</hello google, how are u this crawl>

and google will ignore unknown tags, but will index the text between the tags and the rest of the html. of course.

Brett_Tabke

10:47 am on Sep 10, 2002 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



>What does Google consider acceptable optimization?

None.

One of the bigger anti-seo FUDs [google.com] you will ever see from an se:

Be very careful about allowing an individual consultant or company to 'optimize' your web site. Chances are they will engage in some of our "Don'ts" and end up hurting your site.

rfgdxm1

11:49 am on Sep 10, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



"Be very careful about allowing an individual consultant or company to 'optimize' your web site. Chances are they will engage in some of our "Don'ts" and end up hurting your site."

I now, I saw that before. DEFINITELY an attempt at FUD. The weird part about that is SEO is so fundamental to web page design there are actually meta tags like description and keywords which exist *solely* for use by SEs. Damned if you do, and damned with lousy SE visibility of you don't.

chiyo

1:57 pm on Sep 10, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



But lets not get good page design get mixed up with SEO rfgdxm1. Any good doument should have a descriptive title, keywords (those were required for all scholarly articles at least -way before berners-lee dreamt up the web), a description (hithertoo known as "abstract" or "summary", good headings and in proper order, great structure, and a conclusion at the bottom.

SEO is nothing but good traditional document design plus a few 'tricks' that work with automated robots but not humans.

Unlike mant others here i dont think im a spammer just beacuse i use good titles descriptions and headings. Nor am i a spammer because im continually changing pages for spellos, better structure and better readability.

but i digress sorry,

No, Google will not dislike your site because you tweak it every hour even. I really think they have much more effective and efficient ways of finding spam than focusing on changes from day to day.

IanTurner

2:32 pm on Sep 10, 2002 (gmt 0)

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Interesting that no one else has seen this effect. I would not expect to see it on a site which has dynamic page content which changes regularly, but where a site isn't refreshed daily I have seen sites drop to PR0 from just changing keyword density.

rfgdxm1

4:57 pm on Sep 10, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



>Interesting that no one else has seen this effect. I would not expect to see it on a site which has dynamic page content which changes regularly, but where a site isn't refreshed daily I have seen sites drop to PR0 from just changing keyword density.

Now THAT is the sort of thing that can really get one paranoid. Basically, any change on the text of a page will almost always effect the keyword density. On those sites you saw get dropped to PR0 for changing keyword density, were they doing anything really outrageous? I'd have thought to getting a PR0 generally required something truly bad, like creating new pages on the site that obviously were targeting specific keywords, and basically were doorway pages.

Also, why would anyone change keyword density on a site to *daily* with SEO in mind? No search engine is updating daily. If optimizing for Google was the goal, then someone doing such would wait until after the dance was over, check the results, and then alter his keyword density shortly afterwards. And then wait for a month until the next update before doing it again.