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I wish we could post URLs here as this would make demonstrating this so much easier. I apologize in advance if I have overlooked a rule of posting.
Anyway, I have an online publication that's been around since 1995. All my content is on the web. Recently, I wrote a three part series of articles concerning a web hosting incident.
The format I used for the articles is a base template, with original content inside. I'd say that 70% of the page is original, 30% a template - header/footer/menu, etc.
My directory structre goes like this:
\
\Articles
\Articles\filename.htm
I do not create new subdirs for a series of articles. I keep them all under the same sub dir.
Looking through my referral logs tonight I noticed that one of the words related to this article showed up in 1-10. I load up Google and look and to my surprise it has the first article showing in the tenth position. Here is the kicker, the second article is idented underneath it. Is that cool or what?
So, the articles are published on my site as:
\Articles\commonname1.htm
\Articles\commonname2.htm
Google, somehow, new that they were related even though 70% of the pages were unique. Is that wild or what?
What about Google makes that happen?