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Small Link Directories and Google

adding a link directory for reciprocal links, wondering if it's a bad idea

         

RobinL

8:45 pm on Jul 24, 2004 (gmt 0)

10+ Year Member



We're considering adding a link directory, seperated by different categories but only including sites that are related to our content. Our idea is to get more reciprocal links.

We're using some automated software to build the directory, however I've done research on the software and already plan to comb throuhg every generated page, and strip it of anything that might tip google off to the pages being automated.

What are people thoughts on Google's reception of such link directories. Is this going to get us banned? Do we need to ban the spiders from the pages? If we ban the spiders isn't that going to make any reciprocal partners not want to trade links? Should we stay away from putting a directory up link this at all? What tips do people have that we can use to not tick off google?

robotsdobetter

3:06 am on Jul 27, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Don't use automated software, once Google finds out about software like that they will ban sites that use it. I know because I have seen it done before.

Is this going to get us banned?

Maybe, Is it worth the risk?
Do we need to ban the spiders from the pages?
If we ban the spiders isn't that going to make any reciprocal partners not want to trade links?

I would ban the spiders, but who will trade links with you? At least if it's about PR no one will.

Should we stay away from putting a directory up link this at all?

Yes, automated software is not the idea thing to use.

What tips do people have that we can use to not tick off google?

Don't trade links for PageRank, don't hide text and don't trade links with sites that use spam. Read this [google.com...] for more info.

oaktown

3:51 am on Jul 27, 2004 (gmt 0)

10+ Year Member



robotsdobetter is too right! The whole idea behind Google's agenda (if I understand it properly) is to encourage "organic" that is natural linking. If G thinks you are trying ot game the sytems, that's bad. If G thinks you might succeed...you're toast!

IMHO automation has huge risks. and if you ban spiders, googlebot won't see the links so no PR will be passed, so what's the benefit to have a link there unless they are just looking for traffic? Good luck in you efforts!

bts111

4:56 am on Jul 27, 2004 (gmt 0)

10+ Year Member



Keep it as natural as possible.

Forget the robots. Put in the extra work and it will improve things like you have no idea.

I have found that if you are good to Google, Google will be good to you.

t2dman

5:39 am on Jul 27, 2004 (gmt 0)

10+ Year Member



I beg to disagree. Links directories are fine. After you have done your onpage/onsite optimisation properly, links are what get you placed well. And when you help out others, you tend to get recip links back. Themed links back from high PR directory pages will be of great help to your rankings. I have a number of directory pages that have great PR, and are highly ranked on Google for their keywords. I even get reasonable Google adsense $ on the pages. Links on my directory pages have often been enough to get people top for their keywords...

What is ODP apart from being a links directory!

Properly programmed links directories make life heaps easier - autoemailing, links checking for dead links and whether they still link to you, storing contact details for the partners...

While it is good to place external links throughout your site, directory pages also give great value to your everyday visitors.

Note the following:
- you should see examples of Google caching and assigning PR to similar pages
- you should customise it enough with your site look and feel.
- don't link back to the directory program creator on every page, a dead giveaway
- dont use the same database for a number of links directories unless you are very good at randomising the information. Googles dup filter is exceptional.

Then everyday SEO for your directory pages - gives great value to your recip links partners, as they become themed pages, and the links are from your "authority site".
- file names equal/based on page title
- page titles equal to that pages links theme
- first words of the page with the search phrase/pages keywords in it.
- efficient use of text links to assign PR and link text value to the pages - give the pages enough PR that people will get value from the pages, just like you would like to receive value from theirs.

If you are careful, you should have no problems.

robotsdobetter

8:50 am on Jul 27, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



T2dman

We are talking about automated links directory software and NOT a directory. How can you put the ODP in this? You don't have to trade links with them to get in the directory.

dirkz

10:36 am on Jul 27, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



> Is this going to get us banned?

Such a directory is certainly spammy, but why should google 'ban' you for a reciprocal links directory?

I don't say it will help your rankings either.

WebFusion

10:59 am on Jul 27, 2004 (gmt 0)

10+ Year Member



What a crock. I've used link management software for over 4 years ona site that has been in the top ten of a VERY competitive SERP (15+ Million sites) for every month of those 4 years, and have NEVER had a problem with it.

Like any tool, link management tools can be used or misused. If you're linking to every site under the sun, unrelated to your topic area, then yes, you are running a higher risk of encountering a penalty.

If, instead, you use it as I do, to find and maintain linking partnerships with relevant sites, ensuring you spend no leass time optimizing your linkpages then you do any other form of content page on your site, then I doubt you would ever have a problem.

In fact, during the few times that google inadvertantly (due to the "dropped index page" glitch or whatever reason) temporarily "lost" my site, I still received over 1000 TARGETED visitors per day from my link partners alone.

So many people today overlook the actual value of potential visitors from link trades, as opposed to simply acquiring links as a commodity, that it amazes me (with the upheaval over the last year) that some of them stay in business.

RobinL

11:25 am on Jul 27, 2004 (gmt 0)

10+ Year Member



This situation is driving me crazy. I mean, I want to exchange links with site, partially to get PR, partially to get traffic, but also just to send my users to good resources! Now the best way to organize those in my opinion is a themed directory, and if there are 1000 links in that directory it doesn't seem that illogical to use some software to make it work well, yet it sounds like people on this board and google will villify my site for doing so! I'm willing to take the time to review each site, and when I'm seeking a link in exchange to send a personalized letter, but is is to bad to use technology to make that process easier? I mean jeeze, google doesn't hand write every serp, they use automation quite a lot in developing their (quite large albeit) link "directory"

steveb

10:58 pm on Jul 27, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



It's not illogical. Google wants people to vote for sites, not make automated junk that can be put on dozens or hundreds of domains. The point is being proved above. If someone thinks it is worth the time to make pages for 1000 links, then the voting aspect of the links far more likely merit it than just putting up an automated bit of piffle.

Voting is a bit of a pain. That's how it works in the world, and it is very good for Google to try to discern that understanding of value when it comes to linking.

martinibuster

11:05 pm on Jul 27, 2004 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



I've been using on topic link directories and they work fantastic. When you get them to score in the top three for whatever industry they're in, that's when they start knocking on your door to get in. Hit them for the recip!

Plus the traffic is great.

Everything you described sounds perfectly reasonable.

sit2510

6:42 am on Jul 28, 2004 (gmt 0)

10+ Year Member



>>> This situation is driving me crazy. I mean, I want to exchange links with site...is a themed directory, and if there are 1000 links in that directory it doesn't seem that illogical to use some software to make it work well, yet it sounds like people on this board and google will villify my site for doing so!

If I were you, I would take t2dman's expert advice on how to make good link directories, webfusions' long experience in using the software, robotsdobetter's hint of unwise use of banning robots and martinibuster's re-assertion that topic link directories work fantastically.

RobinL, you have all the answeres to your questions. Next step is "To proceed with whatever the hunch tells you"

Jack_Hughes

8:08 am on Jul 28, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



works fine for us. if you build a directory that adds genuine value to your visitors then you can't go wrong.

I'm not keen on directory building software but that is only because it is difficult to get software that works exactly the way you want it to.

having a site that liberally links outward I think is crucial. link outward because your visitors would find the link useful. that should be the only consideration.

i believe that google is/will be very good at spotting organic linking patterns. and is/will reward sites appropriately.

robotsdobetter

7:13 pm on Jul 28, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



The people that use this type of software are lazy, it's not that hard to use HTML, Now is it? Automated software is a other way for lazy people to not do nothing! No one said it was easy work to start a site.

sit2510, How is that not wise to suggest not allowing robots to spider something? What really is unwise is the use of Automated software like that!

What a crock. I've used link management software for over 4 years ona site that has been in the top ten of a VERY competitive SERP (15+ Million sites) for every month of those 4 years, and have NEVER had a problem with it.

You just have not been found by Google and you will.

WebFusion

7:51 pm on Jul 28, 2004 (gmt 0)

10+ Year Member



The people that use this type of software are lazy, it's not that hard to use HTML, Now is it? Automated software is a other way for lazy people to not do nothing! No one said it was easy work to start a site.
sit2510, How is that not wise to suggest not allowing robots to spider something? What really is unwise is the use of Automated software like that!

What a crock. I've used link management software for over 4 years ona site that has been in the top ten of a VERY competitive SERP (15+ Million sites) for every month of those 4 years, and have NEVER had a problem with it.

You just have not been found by Google and you will.

Yawn. I'm on pins and needles.

Used properly, there is nothing wrong with building as much or as little automation as you want (or are knowledgeable enough) to use.

If you think the only "real" way to build a site is manually...then you are, quite simply, behind the times. Those of us who run TRULY successful enterprises (i.e. more then the handful of pages a manually updated site contains) use these available tools respsonsibly and within google guidelines.

One of the reasons I can sleep at night is because I KNOW that my site can stand the scrutiny of an actual human reviewer from Google or any other search engine.

As far as being lazy....I prefer to work smarter, not harder. If a little automation properly deployed on my site can shave even 30 mintutes off my work day, while violating NO acceptable practices, I'll use it everytime.

rocco

8:28 pm on Jul 28, 2004 (gmt 0)

10+ Year Member



does google allow using ftp to upload my pages or do i have to code it in the shell?

trimmer80

9:10 pm on Jul 28, 2004 (gmt 0)

10+ Year Member



robotsdobetter
<sarcasm>
i hope you are creating that html with notepad and not some software like dreamweaver. Dreamweaver is for people that are lazy. It not that hard to hand code is it?
</sarcasm>

sabai

9:38 pm on Jul 28, 2004 (gmt 0)

10+ Year Member



The people that use this type of software are lazy, it's not that hard to use HTML,

The less time I spend writing HTML or any other kind of code, the more time I can spend playing the trombone and samba dancing. Build as much automation into your sites as you can - if you are going to have 1000 or even 100 links it's much better to have it all in some kind of DB or CMS that you can manage without wasting time which can better spend doing something else.

robotsdobetter

10:10 pm on Jul 28, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



i hope you are creating that html with notepad and not some software like dreamweaver. Dreamweaver is for people that are lazy. It not that hard to hand code is it?

Un no! I use NotePad.

Yawn. I'm on pins and needles.

Used properly, there is nothing wrong with building as much or as little automation as you want (or are knowledgeable enough) to use.

If you think the only "real" way to build a site is manually...then you are, quite simply, behind the times. Those of us who run TRULY successful enterprises (i.e. more then the handful of pages a manually updated site contains) use these available tools respsonsibly and within google guidelines.

One of the reasons I can sleep at night is because I KNOW that my site can stand the scrutiny of an actual human reviewer from Google or any other search engine.

As far as being lazy....I prefer to work smarter, not harder. If a little automation properly deployed on my site can shave even 30 mintutes off my work day, while violating NO acceptable practices, I'll use it everytime.


How can software like that be used right? I was never saying all automated software is wrong, is it that hard to read my post? How would you know everything you are doing is right? Only Google knows that!

suidas

10:48 pm on Jul 28, 2004 (gmt 0)

10+ Year Member



What sort of automation do people think is a problem? I've never had a problem with the following:

I have a number of link directories. The links are found by me. I enter the information (category, description, URL, etc.) into a database which outputs HTML pages. The HTML is clean but not spammy. Sometimes I spider the site and cull dead links. No reciprocation is required for me to include the site, nor will it change my description; I do email people to ask.

Does anyone think there's anything wrong with this?

Total Paranoia

11:48 pm on Jul 28, 2004 (gmt 0)

10+ Year Member



As far as being lazy....I prefer to work smarter, not harder. If a little automation properly deployed on my site can shave even 30 mintutes off my work day, while violating NO acceptable practices, I'll use it everytime

Quite right too, nothing at all wrong with that attitude.

I have a number of link directories. The links are found by me. I enter the information (category, description, URL, etc.) into a database which outputs HTML pages. Does anyone think there's anything wrong with this?

Nope.

Umm, how do you think Google crawls the web? A hell of a lot of automation going on there with some manual intervention, just as the rest of the smart guys & gals around here work I would think.

RobinL

12:15 pm on Aug 8, 2004 (gmt 0)

10+ Year Member



Can someone PM me a few links to topical small link directories on sites that you feel are done right?