A very interesting findings in Google but not sure why

related keywords search, keywords translation, chinese in google

[jicun]

I am a Chinese guy who master online marketing for some Chinese websites, esp focus on SEO & SEM. Just did some research works in Google these days and encounter a very interesting thing.

I typed a Chinese keywords phrase in Google and got the result as following
[google.com...]

Amazing! The very top list is a pure English site for a palm game called "ANOTHERBOTTLE" and the next lists are out of any related. But what the most interested thing is, the meaning of what I put in translated into English is "If you are a man, then fly ten thousand miles". In fact, this is a popularized name called for this palm game in China. And this is only called as slang in Chinese palm community or Game fans. No official name, no any contest in dictionary. Also checked the souring code for [palm-games.penreader.com...] No any related keywords or content match my keywords phrase.

Here I just wonder how Google knows that? What on earth the core tech for this behind Google?

Any one here have idea for this? I am really anxious.

Thanks in advance

[Brett_Tabke]

I hate the specifics - but that is quite an example.

I approved this thread, since I can't figure it out either.

Anything thoughts in the crowd?

The only thing I can think of is link text.

[djgreg]

The only thing I can think of is link text

Must be link text, there is no other factor I know which is not related to the site's structure / code.

Or maybe the surounding or describing text of a link?

dmoz entry?

greg

[ciml]

I agree; link text:
[google.com...]

[mack]

Link text is simply amazing, it takes searching into a whle new ball game.

In the example in this thread it is almost as if Google is able to learn as it crawls, not just by what is on the page, but what people who link to the site "think" it is about.

I think this is the first example of a case where I have seem link text work so well.

Mack.

[webnewton]

Intresting ciml. Initially i thought this could be the outcome of LSI.

[jicun]

Thanks Brett_Tabke, for your approval.

With my further study on this thing, seems got some thing and would like share with all your guys.

I assume it is Blogger+Context+Out Bound Anchor+Bold by SE HillTop

1. As we know, Blooger is one of important products under Google, so all the content in blogger site might get more weight than other sites.

2. I know Chinese well and found there a context relationship between "Another Bottle" and "If you are a man, then fly ten thousand miles" since they were sticked together closely in one sentence.

3. The out bound link plus bolder. The "Another Bottle" is a out bound link with bold tag, this make it in much more weighted.

If you try Yahoo, will get more accurate result for my assume.

[search.yahoo.com...]

Anyway, really amazing result by out bound link text. Maybe we could consider such design during SEO & SEM.