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Indented listing in Google

Is this a really good thing or maybe a not so good thing in the end?

         

Ledfish

2:47 pm on Jan 21, 2004 (gmt 0)

10+ Year Member



I run an e-commerce site. We recently made some significant changes to make the site more spider friendly.
On of the results of this is when looking at the logs and what search phrases we come up under, I notice that many times we have an indented listing also.

For example if you search big blue widgets. Google will show in the results our big blue widget product detail page and indented right below it it will show our blue widgets category page.

We did not do anything outside the guidelines, actually, we are not even pushing the envelope, but I wonder if I should be patting myself on the back, especially since this is occurring accross a wide variety of relevant phrases and usually we are on the first page of the results, OR are we headed for problems in the long run?

Spine

4:49 pm on Jan 21, 2004 (gmt 0)

10+ Year Member



It's a good thing, it means you are relevant across the site, not just one page.

nileshkurhade

5:39 pm on Jan 21, 2004 (gmt 0)

10+ Year Member



Yep! Great should be no problem

BigDave

6:51 pm on Jan 21, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



It is a very good thing, especially if your site is branded in the title. by that I mean having "MySite.com - Big Blue widgets" as the title, and having your site name at the beginning of your title on all pages.

This helps reinforce that pattern in the viewers mind as being part of the same site. I've noticed that I get between a 50% and 100% boost by getting an indented listing.

Ledfish

7:37 pm on Jan 21, 2004 (gmt 0)

10+ Year Member



That is the one thing I regret is that the website or company name is at the end rather than at the beginning, however the title is short enough that it always shows so I'm sure its not to bad a thing.