Forum Moderators: open
My better half was looking for information on antique ceramics yesterday and found what she was after on All The Web immediately. She had never heard of ATW before I suggested that she give it a try but is now a convert.
Please Google, when will you be fixed?
One the results got extremely bad, so its very hard to find, what you are looking for
Two, more and more I click on adwords results, which I tried to avoid beforehand, as there is just nothing feasible in the normal results.
Could that be google´s strategy, make more money with adwords?
I am still trying to use google, but I think if it doesn´t get back to normal, then I will change to altavista, which at the moment gives the best results with the best functionality.
For my sites, all home pages that used to respond one of:
location lodging
location accommodation
location hotels
location condos
etc..have dropped to useless low positions.
When I add a third word to any of the above, I often get good results.
What three word phrases would seachers commonly use that includes the word pairs above?
I am having some luck with "location lodging specials"
Any others that are working for you?
I also am getting good results to internal pages for:
location activity
location guide
location information
property name (no location!)
Could it be that Google has specific plans for the travel sector? Is a future local search or location search feature a factor here?
I would like to hear other observations specific to travel and destinations.
All of the sites, not only our clients, that used to be in the top 20 have vanished - this covers a lot of keywords, hotels, rentals, real estate...
Maybe good for Google somehow, but not for the searcher or the local business owners.
I keep thinking about recent threads that talked about Google testing new ways of dealing with local searches. It would be nice if G was planning a new way of directing searches to local suppliers.
Also, I'm seeing some sites for companies that aren't even in Hawaii. Do a search for "Kauai real estate" and you'll see a San Antonio based company's link page at #9
I manage 2 sites about hotels in Paris.
Always in the top 10 results (since 1 year) for keywords : hotel paris
And with this update booummm impossible to find my sites.
I analysed the top ten results and for it's confirm that none of those sites are optimized, the keyword density is very low (around 1%), no keywords in the title or in the description. (#2=#3 sites are cloaking but both well ranked)
So for me the new rule is to un-optimized a site, if you have a too important keywords density + your keywords in your title + your keywords in your description = vanished!
Google have you loose your mind?
Mike
spamoogle.com...
=====================================
What they actually did is they have been accumulating tons of links for months and years and then when time ripes - they cloak their link page as to hoard all the PR and deceive all link partners...so getting tons of incoming links and giving out only a few to its affiliates or its own network sites.
The story of the end results is much more interesting - Several of their sites hit rock solid at #1 spot or top 5 in most of "CITY" + hotels in Europe and many in America.
In general webmaster's eye, this is an obvious unfair "black hat" practice, but G seems to have an opposite definition.
Is PR completely devalued now?
No.
[For once, I'm going to be brief. :-)]
Is PR completely devalued now? - No.
I'd trade PR for Serp position at a much lower rate today than I would have a week ago. I'd call that devaluation in terms of local currency around here.
My main money earning index page PR went up with Florida. That earned me a move from page one into oblivion.
Anyone want to trade their page one SERP position for some of my PR?
>>> For my sites, all home pages that used to respond one of:
location lodging
location accommodation
location hotels
location condos
etc..have dropped to useless low positions.
...Could it be that Google has specific plans for the travel sector? Is a future local search or location search feature a factor here?
=========================================
The situation you describe is more widespread beyond the travel sector, so it is unlikely that G is targeting this particular industry.
I have different tiers of websites with different layouts, different site structures as well as different linking campaigns...so this allows me to have some crude resources to base our observations on what is going on with this algo in relation to our industry.
IMHO, what seems to happen so far is that your keyphrases are "categorized" by G as popular and competitive term, which resulted in application of new algo. The strength that use to leverage your index page by incoming links has to be combined with other factors before it appear on the serp. In other words, only incoming links and PR may not be sufficient this time.
Most of our websites which are in the tier of "well focused on niched destination" and seeking normal link exchange to the homepage, as practiced by many of you, are the victim of this "missing index page". Only 5 remains and at the beginning we wonder why? After doing plenty of research, we nearly derive at a conclusion that it is because these 5 niche websites are "less competitive" and they are not "categorized" by G. These index pages are not missing from Google's front page as well as of our competitors. The rest in the same tiers (several dozens) suffer from being dropped drastically or dumped, but do also our competitors. Those that get dump are simply the "competitive" terms.
Another tier of mine with super-rich content sites is less affected. Only two sites of about 400 and 600 pages each dedicated for one particular city get drop in rank from 1st to 3rd & 4th page. An annoying part is that many spots on the 1st page is taken by mega sites with tons of pages with various destinations. Counting all the pages together, they are much bigger than mine of dedicated websites, but that section of their websites are *NOT* the experty in the field. Moreover I observe that many hotel's own branded sites gain great ground on G's 1st page. Although it looks good in providing variety in Google serp, endusers experience may not be so; most of these branded sites are famous and high percentage at luxury and expensive levels. How about those seeking for 3 or 4 star hotel to stay?
Another interesting observation is that a few days ago, my above two dedicated sites rise to page 2 at #14-15 for its competitive terms. In the past, we view those positions as lousy ones, but this time it brings in a lot of visitors as well as potential buyers.
The only conclusion that we can make of is that the Google's general users who are the potential buyers passed from Page 1 to Page 2 to find what they want. In the past we don't see this at a significant level as we do see during the past few days.
One of our sites was doing really well for "location hotels" and the homepage was consistently found in the top 20 Google SERPS for the last year. Now it's gone!
The internal pages are still unaffected (mostly 3 word phrases) but we're really going to take a hit on the "location hotels" click-thrus :-(
Seems the concensus here is that we have to "de-optimize".
Problem is I bet nobody agrees on what that means!
==========================================
It is much better if you don't do any changes right now until things settle down - I also don't think "DE-OPTIMIZE" your site will help to restore your rank. If your dropped site were to be restored, it is because Google has credited back your link leverage but I doubt it would be that easy. If your dropped site still make money, better leave it like that and perhaps start the new ones that you think would fit with G new algo.
Seems the concensus here is that we have to "de-optimize".
Problem is I bet nobody agrees on what that means!
Therein lies the problem.
I've looked at what sites are showing up in the current results for the two main terms I was booted out of and can see no consistency or large differences in their sites and ours. The three of the top four in one term are all from the same webmaster and are interlinked.
For all you people who are still happy with Google - I wonder if you will all be so dismissive of my comments next time there is an "update" and you join the ranks of the honest-but-dropped brigade.