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Then on Tuesday (also at midnight)?, the Google cache of our site reverts to the old one (which was really down in a testing phase) and it therefore does not return well in searches and bring up our key words.
This has know gone on for at least 3 consecutive weeks (wee will see the the old cache reappears tonight at midnight, since the new ones appeared Monday night at midnight.
Google does not yet show a page rank or back-links for me, allthough some definitely exist.
Can anyone help me understand what is happenind here?
Also, I have read lot's of talk about a monthly dance, but for the last 3 weeks - it has looked to me, as if there is a small dance every monday night around midnight.
If the up to date cache has a date in green on the SERPS and the out-of-date one does not, this is what's happening.
One of my sites has a What's New page with a date embedded in the HTML. Most days it's bang up to date - 48 hours old at most. Once a week, Google wheels out a really old version that corresponds to the date - as far as I can see - when Google last spidered the whole site, static pages and all...
What can you do? nothing really, but at least some time soon you'll get a more up-to-date cache that it reverts to when it's not right up to the minute.
DerekH