www.brandkeyword.com

Can Google read this keyword?

[sachac]

Can Google read the keyword in www.brandkeyword.com? Is it better to have www.brand-keyword.com?

[Fiver]

I got smacked on the head with confusion when I saw this in the results.

get this weirdness:

key1-key2-key3 as a query (with those dashes)
hightlights
key1key2key3.com in the SERP

but

key1 key2 key3 as a query
does not.

only need to see it happen once to be certain google knows how to highlight in the middle of a concatenated url string - the fact that I can only reproduce it with a certain set of key1-key2-key3, and only with dashes, is all just fodder for confusion, but besides the point.

[ciml]

Nice find fiver. we-bma-ste-rwo-rld [google.com] matches webmasterworld.

> ...certain google knows how to highlight in the middle of a concatenated url string...

I wonder if it is that way round. I suspect that the concatenation is performed before the search is run and highlighting conducted. Otherwise ste-rwo-rld [google.com] would match and "sterworld" would be highlighted in ste-rwo-rld OR "google news" [google.com]?

[Fiver]

ciml:

quite a good point. your perspective makes more sense, and kinda nullifies my 'besides the point' comment.