Forum Moderators: open
[webmasterworld.com...]
Inbound link text: 10 points.
title: 10 points
domain name: 7 points
large h1-h2 headings: 5 points
first sentence of first paragraph 5 points
path or filename: 4 points
proximity (multi kws): 4
beginning of a sentence 1.5 points
bold or italic text: 1 points
usage in text: 1 point
title attribute: 1 point
alt tag: .5 point
meta descrip: .5 points
meta keywords: .05 point
Or how about:
PageRank Weight
PR of incoming link: 10 points
Relevance of incoming link: 7 points
Inbound link text: 7 points
Proximity (multi kws of incoming link): 4 points
Outbound links: Dilutes PR
Relevance Weight
title: 10 points (reduced if kw density low)
domain name: 7 points
subdomain: 5 points
directory name: 4 points
file Name: 3 points
large h1-h2 headings: 5 points
first sentence of first paragraph 5 points
proximity (multi kws): 4
beginning of a sentence 1.5 points
bold or italic text: 1 points
usage in text: 1 point
title attribute: 1 point
alt tag: .5 point
meta description: 0.5 points
meta keywords: 0.05 point
outbound links: needs substantiation?
Also - ;)
keyword competition index: 10 points
SEO Experts ability to get everything right: 10 points
www.keyword.com
and www.brand.com/keyword/
Provide an almost identical boost. This is as far as I can tell, and may vary depending on the competitive nature of your field and keywords and your PR.
Following that, it's all about inbound anchor text (including keyword in the URL), page titles and then H1 and H3 tags.
alt image tags seem to be doing quite well too, and worth having.
Keyword density and general on page factors only to be worried about if you're still not #1 after optimising those things. If you are #1 after optimising those, forget about keyword density and the others - just make it read well and look good.
TJ