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For my web site, I am currently trying to target about
three (3) different keywords to get exposure in the search
engines. However, these keywords do not all easily integrate
into a single page.
So, my question is this:
Suppose you have a site setup as follows:
www.mysite.com - just a gateway page in, no content
www.mysite.com/keyword1.htm - contains first set of keywords
www.mysite.com/keyword2.htm - contains second set.....
The problem is, that in the tedious task of outside linking,
all of my links have been pointing to /keyword1.htm.
When google ranks a page's importance, does it look at the
EXACT page that outside links point to? or just the domain in
general?
I wasn't exactly sure, so I have been naming the links I have been
posting have been in the following format
<a href="/keyword1.htm">MySite - with keyword1</a>
<a href="/keyword1.htm">MySite - with keyword2</a>
<a href="/keyword1.htm">MySite - with keyword3</a>
(note that these all point to the same page).
Is this ok? Should I be equally distributing my links among
the 3 keyword pages? Or does it not matter?
Any input on handling multiple keywords would be greatly appreciated.
-Neil
1) Every page has top and bottom headers that include main site links. Therefore each page has the same high PR ranking as the main page - say X.
2) I have around 100 different keyword combinations that I am optimised for - too many to have on the top and bottom of every page.
3) Therefore I have created a links page - referenced to on the bottom of every page, the links page therefore has PR of X
4) Each page on the links page therefore has PR of X-1 (often starts at X-2 until Google updates PR possibly a month after it has indexed the page)
5) My problem - given the 100 links on the page PR has degraded to X-2 on many of the links. Some of the links x-1 since they have their own outside inbound links.
6) Therefore per discussion on this forum am creating a second links page and am trialling at around 50 links per page. Will not be removing links on first page till second page indexed and cached otherwise risk Google dropping some links that otherwise have no inbound links).
7) Site content - I have a dynamic PHP site - each page has its own distinct title, description, keywords, and at a minimum unique first words. Every page answers the question that the Google search words ask. Therefore no-one able to say I am spamming
8) Each of my 100 plus links have many external inbound links - I want to give people the best content when they click on those links even though a link back to the homepage would be better for PR. Homepage PR still improved since each page has a link to that homepage.
I have seen pages within sites that have a higher rank than the front page. Ranking all done based on links in, and the PR then redistributed around the site based on internal linking.
Hope this answers the questions, despite not answering directly.
I am still learning, but the above is what I have experienced so far.
