This PageRank Article Is Not True, Right?

PageRank has nothing to do with TEXT or keywords, right?

[Christyl Stevens]

I just read this in an article and would like some feedback to comfirm what I have been taught about PageRank.

The article states ...

Another very important part of the PageRank calculation is the use of on page criteria and title tags by Google when determining PageRank. When Google is determining the PR of Page A by evaluating the votes, or links, from Page B and others, it will also take into account the on page criteria and title tags of Page B and other links that are pointing to Page A. If Page A's target keywords and theme are "widgets" then this is what Google will look for in the external links that are pointing to your site. If Page B, C, and D all have a high PR (above 6), and all have the keyword "widgets" in the on page criteria and title tag, Google will notice this and use these links when determining Page A's Page Rank.

The above statements are NOT true, right?

PageRank is simply a mathmatical calculation that produces a number (or points) for a particular Webpage that it gets from other Webpages that point to this Webpage, right?

PageRank has nothing to do with TEXT or keywords, right?

[vitaplease]

Note the difference between Pagerank and Page Rank (as in Serp's).

The article means well but sometimes confuses the two IMO.

(you have to use google exact search to find the whole article)

[dwilson]

You're right, Christyl. Those other factors do figure into other parts of the Google algorithm.

People are making PR an end in itself. PR is really only a means to an end -- good rankings in the engines. Actually good rankings are only a means to an end -- high traffic.

[jeremy goodrich]

That article is confusing. PageRank is simply that - PageRank. Google has said publically (here) that they use 100 algorithms to rank their web pages...

Though I wonder if know, they have even more algos in use?

Read, read, and read some more here - and ask more questions! - and you will learn more about how to do well with Google.

The short and sweet of it, though - is write more, write well, and write often. If you audience enjoys it, and your pages well structured - Google will reward you with ever increasing traffic.