I tried deleting them and re-adding them which I thought was going to work, but before long they are reverted to their prior status. So what do I need to do? Thanks!
Another interesting thread to read if you're going to reorganize your account with your new bid prices:
[webmasterworld.com...]
1) Keep in mind they must also be deleted from any deleted adgroups/campaigns that you have. Google "remembers" those too.
2) They could be going down due to a recent policy change where it's not just your experience with the keywords that causes them to be disabled, but also their performance when other advertisers used them.
That doesn't seem fair that you should have to pay for what may have been poor ads from earlier advertisers.
Hope that helps,
Anyone, feel free to point out if I'm mistaken on any of this.
patient2all
As far as #2 I have never heard of that, and it sounds crazy. If that's the case then eventually there will be lots of search terms where no ads are displayed at all and I find that to be very unlikely. Are you serious?
Wish I wasn't serious. It is patently unfair to be penalized for others poor campaigns
From
[adwords.google.com...]
When you submit a keyword, we predict its clickthrough rate (CTR) based on data such as the performance of your account and other accounts with the same or similar keywords. This ensures that we make our prediction based on a careful review of all available keyword data. If we don't have much keyword data to work with, we increase our predicted CTR to give your keyword the benefit of the doubt.Depending on a keyword's predicted CTR, the keyword may enter one of several states.
This has been discussed widely in this forum too. Entrusting these decisions to a machine algo is bound to cause some of your keywords to suffer arbitrarily.
If it's any consolation, it happens to me too. I've had brand new keywords (good ones too), get disabled from the get-go or after an impression or 10. If they were ever "in trial", I must have blinked. No one realizes that other peoples' campaigns are not MY campaign. Fortunately, it only happens to a random minority of my keywords.
patient2all
She said if it didn't work then the only other option was to call back and she could create a new/separate account for me for these words. Isn't that a little silly?
Given the above, I don't see how that should help. It also runs contrary to the standard advice to almost every inquiry one makes, "Check your daily budget".
patient2all
If they were ever "in trial", I must have blinked
You are only allowed X number of in trial keywords (it varies). If you are at your limit, the next keyword that would have gone in trial goes directly to on hold instead.
You are only allowed X number of in trial keywords (it varies).
Limitup,
Which raises another question: Is X a complete unknown or are there any guidelines or ballpark figures as to how many are allowed?
More like 10, 1000, 100000?
10%, 2%, .005%?
AWA, any help here?
patient2all
You are only allowed X number of in trial keywords (it varies).
Which raises another question: Is X a complete unknown or are there any guidelines or ballpark figures as to how many are allowed?
AWA, any help here?
Sorry, patient2all, but I missed seeing this question till now.
This is one piece of the algo, however, that is not detailed - and I don't know the exact parameters of the 'x' number myself.
Essentially, though, it is based largely on the advertiser's past history with keywords in the account. So, the better the overall success with choosing keywords with CTR above the minimum standard in the past, the larger the number of 'in trial' keywords will be allowed for that account.
AWA
