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Forced onto New Adwords Interface

     
9:03 am on Aug 4, 2009 (gmt 0)

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Been using the old Adwords interface but logged on to Adwords today and can't seem to find a 'switch back to old interface' link.

Anyone else being forced into the new GUI?

10:46 am on Aug 4, 2009 (gmt 0)

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The answer is that I have indeed been forced into the new interface. I received an email from Adwords shortly after my original post:

Hello,

"We're writing to let you know that your AdWords account (Customer Id: xx) will be upgraded to the new AdWords interface within the next few business days. After that time, you'll no longer be able to switch back to the previous AdWords interface to manage your campaigns. The new interface doesn't change how ads run, so bidding, ranking, Quality Score, and the rest of ad serving will remain the same after the upgrade..."

Might I add that I STILL find the new interface to be slow, sloppy and hence difficult to use.

12:36 pm on Aug 4, 2009 (gmt 0)

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Perhaps this wil work?
[adwords.google.com...]

When you click in the old interface on "new interface" you go to "....stylePrefOverride=2". So perhaps it helps when you change it into "1".

I'm unable to test this because I'm still able to use the good old interface. :)

1:21 pm on Aug 4, 2009 (gmt 0)

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Tried that too but to no avail. I figured after receiving the email that I've been switched over permanently.
1:43 pm on Aug 4, 2009 (gmt 0)

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Yes, they've switched over my personal account, although not any of my client accounts as yet. Not happy about it, but I'll just stick to the AdWords Editor until it's in better shape.
4:33 pm on Aug 4, 2009 (gmt 0)

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They've switched over 1 of my accounts as well. I'm also displeased about the loss of the old interface.

I guess AdWords Editor it is.

5:35 pm on Aug 4, 2009 (gmt 0)

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tried it and it didn't work for me as well, stuck with the new interface since this morning. So far there is NOTHING I find better about it. Takes me longer to get information, edit ads etc. I've stopped all my ads again until I can sort this out... VERY annoying Google...
6:56 pm on Aug 4, 2009 (gmt 0)

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I got the letter and I donít intend to do any unpaid work for Google millionaires by helping them fix their Beta. And calling it a Beta is being charitable. I paused the account at the end of April and have never been happier. Iíll check back in around the holidays when Google goes to "screwing everybody under the Sun" to force them into Adwords.
7:58 pm on Aug 4, 2009 (gmt 0)

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Got a call from my friend at Google after seeing these posts here - there is a chance they'll delay the forced switch. Tomorrow we may get our link back to switch to the old interface. They are sending out surveys now to see what the public thinks (day late, buck short, right?)
8:12 pm on Aug 4, 2009 (gmt 0)

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Cool. A permanent switch back would be nice. Like others, I just want to get into and out of Adwords as quickly as possible and the new interface is slooooooooooooow.
9:02 pm on Aug 4, 2009 (gmt 0)

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I have been trying to get used to the new interface and I can't find anything positive about it. If only, it makes want to spend less time and money in Adwords!
9:06 pm on Aug 4, 2009 (gmt 0)

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I am with those who will pause campaigns if I get a forced change until I get time to work out the new interface as the half dozen things I do in my account seem to take much longer to perform
12:01 am on Aug 5, 2009 (gmt 0)

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Oh, no!

So far no change here.

Please don't force me Google.

I keep hearing "slow" over and over from folks here.

Just what I need, another bloated tool essential to my work.

I haven't even tested the new interface yet. And this fool is running Vista and thought 2GB RAM was more than ample for my needs. I was sorta wrong, I've learned.

Atun

12:33 am on Aug 5, 2009 (gmt 0)

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I have had about 1/2 of the accounts I manage forced into the new interface. I am running Vista and IE 8 and have not had a "slow" problem as some have reported. But there are some things (not all) that I really like about the old interface.

What helped me in transition is to turn off the graph. Do that in filters and hide graph on the right. The appearance then of the Ad group summary page is nearly identical to the old.

I do like some of the features such as being able to change the CPC and ad position quickly but I really like the clean uncluttered overview of the campaign summary and ad group summary page of the old interface.

At least the sizing issue that plagued me and script issues when using the tools seem to have been resolved.

I like many of you will be using AdWords Editor more heavily to have it "my way" instead of the "Big G" way.

12:40 am on Aug 5, 2009 (gmt 0)

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at some point, a group sat (probably on more than one occasion) in a room many months ago and concluded that the new layout was intrinsically better than the "old" system.

where are the members of this group now? On the jobless line or enjoying their fat bonuses? I think we all know the answer to that one. :)

5:10 am on Aug 5, 2009 (gmt 0)

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My only problem is that it doesn't work in Opera at all. Way to alienate webmasters who use Opera from wanting to spend money on Adwords.
12:08 pm on Aug 5, 2009 (gmt 0)

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Moan moan moan

It's FINE and in general a big UI improvement - if you don't like it, try a better browser, a faster system, or get over it already...

1:20 pm on Aug 5, 2009 (gmt 0)

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Currently handling 7 a/c's and all my SMALL accounts have been forced onto New Adwords Interface, but the bigger once are still intact having the option of swiching over to the old interface....

All i could say is with Google i expected a better job than wat i see.. though i see a lot of improvement but still a long way to go....
so would appreciate if they could/should allow we users to have the option of swiching ....

1:32 pm on Aug 5, 2009 (gmt 0)

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the "old" system

Personally, I liked the "old, old system".

Too bad it's not available on some abandonware site.

Atun

4:36 pm on Aug 5, 2009 (gmt 0)

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I find the old interface better... and refuse to use the new interface...unless I have absolutely NO choice whatsoever. Why would Google force their long term advertisers, who have spent millions with them, onto a new UI they hate?
7:34 am on Aug 6, 2009 (gmt 0)

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I should have kept quiet. Just went in and exclaimed:

What hath God wrought?

Atun

12:50 pm on Aug 6, 2009 (gmt 0)

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New AdWords interface quality score: 0/10.

Pretty to look at, but very slow, difficult to use and is probably only ideal for those who have 10 keywords or less. Any more and it is a nightmare to bulk edit anything.

7:24 pm on Aug 6, 2009 (gmt 0)

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I have been passing your feedback from this thread along, directly to the new interface team, since a few hours after it was started.

So, they have seen everything here so far - and I will continue to make sure they see your comments. (They all have the link - but I'll email them from time to time as well.)

Please know that you are being heard, verbatim.

====================================

Got a call from my friend at Google after seeing these posts here - there is a chance they'll delay the forced switch. [...]

This post caught my eye - and, by way of setting reasonable expectations, I wanted to add that I am not aware of this.

Thanks very much for all the feedback about the new interface, in this (and other) threads.

AWA

12:12 am on Aug 11, 2009 (gmt 0)

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Think about it. If Google didn't want a lot of free labor to debug their Beta they would give you the option of returning to the old user interface. Instead they force it on you to get you to do their work. Shut the accounts down for a while and everybody will get what they want.
8:23 am on Aug 11, 2009 (gmt 0)

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The new panel is awful. Much harder to use. Very unhappy about this change.
2:23 pm on Aug 11, 2009 (gmt 0)

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Anybody actually see this aforementioned "survey"?

I've not seen it - despite having numerous large and small accounts.

Certainly, WebmasterWorld users are not a lone voice in the wilderness?

Is anybody Tweeting about this or is it just too politically hot?

Surely Google wants to avoid a New Coke PR disaster-waiting-to-happen.

5:55 pm on Aug 12, 2009 (gmt 0)

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I'll be passing this feedback along, as usual, late Thursday evening.

Plenty of time for more - whether negative, neutral, or positive. And, yes, we do actually hear a few of those too ;)

AWA

1:38 am on Aug 14, 2009 (gmt 0)

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Last call for additional feedback (for this week at any rate.)

I'll check back at least once before I send the report around 10:00 PM PDT.

Thanks,

AWA

6:29 am on Aug 18, 2009 (gmt 0)

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Ug I was just forced into the new interface. I hate being forced. I do not have time to relearn the whole stupid thing. Please please awa give it back to us. This is so unfair to force something so unpopular.
4:05 pm on Aug 18, 2009 (gmt 0)

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I just got forced into the new-interface-only bin, not best pleased!

Why can't old UI be linked since reports, adwords tools, account management and client centre still on old UI?

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