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EBay has pulled all of its paid search ads from Google AdWords network in the U.S in an eyebrow-raising move likely to be interpreted in the industry as a sign of deteriorating relations between the two Internet giants.
Durzy characterized the decision to pull the U.S. Google ads as an instance in a continued experiment eBay does to determine the best allocation of its advertising and marketing budget.
But a source familiar with the situation said the move is an angry reaction by eBay's management to Google's decision to hold a protest party concurrent with the start of eBay Live, the company's annual conference for merchants.
Why does it matter? eBay was once the largest ad buying on all of Google.
Now that Ebay has taken away 200M from Adwords. If I was bidding on keywords that Ebay was, and now that they have stopped.
Can I assume that I will now save a little bit of money and get higher placement? Assuming that everything else remains equal of course.
The whole thing is overblown - there will be no effect on Google.
[edited by: tedster at 2:38 am (utc) on June 20, 2007]