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Changing Algorithm on Content Ads



10:35 pm on Nov 3, 2006 (gmt 0)

5+ Year Member

Has anyone heard about google applying the landing page element to their algorithm for content bids as well? It seems like what happened this summer on the search bids will be happening on the content bids. Anyone else have any info on tis?


7:51 pm on Nov 9, 2006 (gmt 0)

10+ Year Member

RockSolidWes, sometimes the most obvious answer is the right one. Fact: G is a publicly traded company and EXISTS to maximize shareholder return. Fact: G is under enormous pressure to deliver growth, and they are still only able to do it via a single product which has been on the market for years (so finding new large customers is increasingly difficult). Based on the facts, it's likely that G cares more about the opportunity cost of your presence on the network than whether or not your privacy policy is in plain view or your domain has hidden registration (my personal favorite theory so far!). Calling it a 'quality score' was an interesting strategy and appears to have distracted people from the obvious answer; that this about sending more clicks to the people willing to pay the most for them, plain and simple.


9:23 pm on Nov 9, 2006 (gmt 0)

10+ Year Member

I agree exactly pdivi


3:24 am on Nov 10, 2006 (gmt 0)

10+ Year Member

I just read somewhere else that Google is currently testing a feature that tells you your quality score in the keyword column and lists it as : Low, Medium or Good for each keyword.

Should be interesting to see that data.


4:22 am on Nov 10, 2006 (gmt 0)

10+ Year Member

Weird. On November 8th, Exactly when I lost about 70% of my content, my search came back to life. My search was 100% shut off by google in July and did not return till yesterday. Everyday I see more and more words re-activated in my account. Why is this happening? What does it mean?

All of my web pages are on one site. Do they judge the whole site as a whole, or individual landing pages? I was told the whole site. If they are turning back on search, why the hit on content?

Google is schizoid.


9:18 pm on Nov 10, 2006 (gmt 0)

WebmasterWorld Senior Member 5+ Year Member

So here is a question to all of this madness.....my Content Network advertising was running up to i believe Aug 31, and in September it stopped, or was disabled.

My reports show no impressions or clicks from the Content Network in Sep. or Oct....BUT from September to October i saw an approx. 15,000 impression increase.

One AdGroup went from 733 impression in Sep. to 11,000 in Oct....

I dont know what is going on to be exact. Did disabling my Content Network, force my ads to show up more elsewhere?

Im just trying to figure all this out.


9:35 pm on Nov 10, 2006 (gmt 0)

10+ Year Member

AWA Please help us with a answer to fix this problem.

What is the solution?

This 36 message thread spans 2 pages: 36

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