In other words, are the 'keywords' basically banned from our accounts, or just the domain. I'm worried that if I put all the effort into a new website and put it on a new domain google will up the bid automatically because it uses the same keywords as the old 'low quality' site. Worse yet, if I then created a new account Google may recognize the site as being linked with the other account and zap it right away (they're smart like that).
Does anyone actually know if a whole new account is needed to use the old keywords?
2nd ques: Is it even possible to create a new account without lying about your name?
[edited by: skibum at 4:39 am (utc) on July 19, 2006]
positive changes to a quality landing page will have a positive effect on the bids
I got hit 4/5, made changes to pages as suggested by my Adwords rep that week. No results to date.
Do you know anyone who has experienced positive results from landing page changes, or do you have some sort of inside knowledge?
Just curious.
About 30 hours ago I created a new adwords account, moved over all of my campaigns and then landed my ads on one of my old sites which links to my up to newer up to date site. So far so good. I post again if that changes. Hope this helps.
Ecrawler said: "About 30 hours ago I created a new adwords account, moved over all of my campaigns and then landed my ads on one of my old sites which links to my up to newer up to date site. So far so good."
This helps with a caveat. I have several reports that this indeed put some folks back in business. Why? I'd say it's simply because you don't face a "review process" from the Adwords team on your keywords that have been hit... like you do on your old account.
This can initiate a fresh start, but in the long run... it's still down to these issues:
Domain relevance & quality
Landing page relevance and quality
Internal site linkage
External site linkage and the quality of those links
Google is on a mission. This has more to do with cleaning up the billions of Adsense site pages created over the last year with those automated scripts.
The direct relationship to this issue with Adwords to Adsense pages is simple. Adwords feed the Adsense code on AdSense pages. One would not exist without the other, and many Adwords advertisers are turning off the display of their ads on Adsense pages. Click fraud and worthless clicks.
And I am convinced Google wants to drop Adwords advertisers who simply send visitors to an affiliate site sales page.
Best regards,
Jan Manzer
[edited by: Jmanzer at 10:10 pm (utc) on July 18, 2006]
I have learned 2 good lessons from this.
1) Do NOT rely on PPC
2) I have learned a ton about SEO in the last week or so
As we speak I am building a brand new site which I know will quickly kick butt in the SERPS and I will no longer be at the mercy of Adwords.
So, here's a question for you geniuses.
Google sets prices for ads, and you don't like those prices. So, you set up a new domain, and a new account FOR THE SOLE PURPOSE of tricking google's system, circumventing their bids and procedures and, in effect, paying them less money for their services.
So, how do you think google will react?
For others considering doing this, make sure you have nothing more you can lose.
When they raised my minumum bids from .10 to $10 I had kinda had no choice.
Please don't take this the wrong way, cause I understand if there's a sense of desperation.
But doing this, FROM GOOGLE'S POINT OF VIEW, is like changing the price tags on stuff in the department store, and claiming you did it because you couldn't afford it, and had no choice.
I'd suspect there is possible civil suit liability here...it's obviously a very gray area. Seems to me there's this slight tinge of theft of services involved, at least conceptually if not legally.
In any event, if you do this kind of thing, and you are stupid enough to broadcast on this board that there are people trying to exploit it, then I figure you won't have a right to complain when the consequence bird flies up your nose.
Bet ya a cuttle fish it won't work for long, or for many people anyway. So you might get deep sixed for trying, and failing.
I'd suspect there is possible civil suit liability here...it's obviously a very gray area. Seems to me there's this slight tinge of theft of services involved, at least conceptually if not legally.
So how would they justify charging $0.10 a click for a page on one domain and $1.00, $5.00, or $10.00 a click for the exact same page on another domain?
So how would they justify charging $0.10 a click for a page on one domain and $1.00, $5.00, or $10.00 a click for the exact same page on another domain?
Are you serious that you can't figure out possible answers to your question?
The first is that they use algorithms, and that they aren't perfect, but they will be improved.
The second is that, given a little time, those .10 clicks will end up raised when the next update is done (you DID know they will be running updates, right?)
The third is that (and this is an explanation) that a new site, because it's new has different off page factors which accounts for the difference temporarily.
You DO understand that they are using off page factors, right?
If I make a new site and go through all the work and Google decides it is now "quality", have I tricked them or have they forced me to change into the model they wanted? Google and I win so maybe it is not such a bad thing.
It's a reasonable argument. Except for one thing. If your sole desire was to conform to the model, then why start a new domain, and a new account?
The only reason you would not edit what you have is a) because you believe something about pre-existing accounts is a problem, and b) you want to get around the problem and the algo in a tricky way to NOT pay the rate google has set, in effect stealing that difference (I don't actually believe that completely, but it's reasonable for the person who's pockets you are picking to believe that).
Besides, new accounts and new domains looks and smells like what spammers do. Quack.
Once the algo has marked a domain as Low Quality, it seems almost impossible to get it to be reviewed as High Quality,
whatever you do.
Anyway , I accept that only 'Made for adWords and adSense' sites have the ability to switch domains. This is not an option for my Merchant site as I have lot of effort and money invested in Branding. I may not be 'big' but I do have some brand equity. Thousands of people bookmark my site and word of mouth publicity is important for branding for me.
I guess, some of us are victims of 'Friendly Fire'. Grin and bear it. Count your losses and move on.
or pay more... I am currently paying substantially more per click. As no. of advertisers has gone down dramatically, even few impressions are converting to clicks at a very hight CTR of 30% (plus ). This is very high for my site.
Who knows, I may find a silver lining after all......
Google sets prices for ads, and you don't like those prices. So, you set up a new domain, and a new account FOR THE SOLE PURPOSE of tricking google's system, circumventing their bids and procedures and, in effect, paying them less money for their services.
So, how do you think google will react?
Who cares?
Its not how Google react. Its how fast they react. Which isn't very.
I can react in minutes.
I dont think we have waited long enough since the updates to be sure of that. They have said that they will re-evaluate sites trying to change things but of they are going to have to comply to get a better review.
They have said that they will re-evaluate sites trying to change things but of they are going to have to comply to get a better review.
Based on my experience, I'd advise to not spend much time changing landing pages until you get some clarity on the problem. I made this mistake after the April sweep. My Adwords rep spent a good deal of time reviewing my pages and speculating where the problem might be, though in her view, pages didn't seem to be sub-par on any measure outlined by Google's own quality guidance. I made the changes she suggested and minimum bids have not been affected. It's been three months.
My Adwords rep did her best working with foggy guidance herself. I don't blame her for anything. I do kick myself for losing time that I could have been using to recoup revenue in other ways having nothing to do with Google.