June 2013 AdSense Earnings and Observations

Here we go...

[JCKline]

Here we are, June 1st and It's as if G turned out the lights...on me. What will summer bring us?

[JCKline]

@Play_Bach, same here. June 4 ended as the worst day I have ever seen in all my years with AdSense. It was so bad, it's baffling.

[Play_Bach]

@JCKline - Sorry to hear it, been there too many times myself (as you know). Weirdly enough, today is off to a good start and has already surpassed all day yesterday, and it's not even 8:00am! Crazy.

[edited by: Play_Bach at 3:07 pm (utc) on Jun 5, 2013]

[R0meo]

yesterday passed 300 EU mark, cpc is way up, hope it sticks.

[JCKline]

Still dead here...stuck.

[Play_Bach]

3:30pm - Earnings are already double all day yesterday, yay. Numbers looking a lot like they were on Monday. If things continue, could wind up being a very good day. Hope so!

[kireb]

Record breaking RPM today! The lowest ever that is.

[Play_Bach]

9:00pm - Not much has changed in the last seven hours. Just froze up. Here's to hoping that's going to change sometime in the three hours left for the day.

[Kimkia]

June 4, worst day for me since 2003. In 2010, I earned over $100k with Adsense on a 10 year old authority site. Drastic slide downhill since then. I'll be lucky to clear $25k this year, on a 10 year old site with high quality, original content. Bah humbug.

[GreenDog18]

Any idea on why Google is still insisting on showing 1 ad on bigger ad blocks? From what I understand companies are purchasing the entire ad space. This causes a nice big space to show one ad and tons of white space.

Every single person I have talked to said their CTR and earnings have decreased since Google started doing this.

It is killing me seeing this.

[netmeg]

Yep, supposedly the big ad beats out three or four of the smaller ads. Nothing we can do about it.

[Play_Bach]

> Here's to hoping that's going to change sometime in the three hours left for the day.

Nope. Never recovered. :-(

[Saffron]

My CTR is half of what it was in 2012. It's awful.

[zarathustra2011]

Yesterday showed promise, then went awful, then went really well, then was stuck for hours and hours, barely moving, but woke up to a good day.

[glitterball]

Not that it means anything, but yesterday was a towering 8000 meter Himalayan peak of a day. CTR down, CPC up.

[Play_Bach]

Yesterday ended up here too. Not any great heights, but above average for 2013. At this rate, June will be 30% up over May, thanks in large part to IBAs which are running 2x CPC to contextual. Maybe IBAs aren't such a bad thing after all! ;-)

[netmeg]

See now, today CTR is up but EPC is down. It's always something.

[JCKline]

Dead again yesterday, dead today...at least I know what to expect.

[explorador]

Dead... yesterday was low but not so dead, the little bug moved around a bit, today... dead

[Play_Bach]

Highest ad requests all month by far, but lowest CPC, CTR, RPM and earnings. Sure AdSense, whatever you say.

[JCKline]

D E A D

[demonsparkx]

pretty rough start for me this year. gradually seeing a slight overall increase but no where near my normal stats. still about 1/16th of what ive normally been averaging. ugh

[IanCP]

Averaging out daily CTR, EPC over week [or more], how much of the doom and gloom stories relate to AdSense solely itself, and how much actually relates to falling traffic as a consequence of the Google Zoo.

For myself, for all practical purposes, it's been the rotten zoo since whenever.

[Play_Bach]

Yesterday was the lowest ad requests in years. Over a 60% a drop from the day before. Click count and earnings were, not surprisingly, awful. However, my logs don't show that much of a disparity in traffic to warrant such a huge drop in ad requests. Anybody else?

[Play_Bach]

9:00am - Click count and earnings have already surpassed all day yesterday. Hopefully, these are the 'lost clicks' finally coming in.

[Ironside]

I recently made a few changes to my AdSense layout, basically decided to utilise a skyscraper in the left-hand column above the menu, rather than having 336 units just below the content on all pages and it has made quite a big difference, you'll be amazed how well these skyscraper units to when placed in the left-hand column. Last month, earnings were the highest I've had so far in the two years I been doing AdSense, this month, we are ahead of where we normally are in recent months.

[breeks]

For my sites traffic is steady or climbing, its the CTR that keeps getting lower. Probably going to have to make ads more "in your face" to improve CTR, or maybe its just ad blindness.

More traffic used to be mean more revenue, not anymore. Ever since arrows came out CTR dropped and never recovered.

[JCKline]

It can't get any worse than yesterday...oh wait, it can't get any worse than today...I better quit while I'm behind.

[littlecubpanda]

@ Play_Bach

"Highest ad requests all month by far, but lowest CPC, CTR, RPM and earnings. Sure AdSense, whatever you say."

SAME HERE.

Page views on a steady rise in the past few weeks (due to better SE rankings), but CTR is DOWN. Way down. It's so bad.

There is NO other explanation other than Google is showing garbage ads, poorly targeted ads or not recording clicks.

@ Breeks

What do you mean "arrows"?

For me, everything went downhill after May 22nd, despite my sites continuing to gain in traffic and better search rankings.

Sometimes I wonder if Google just doesn't want people to click on the ads they provide. Seriously.

[littlecubpanda]

I'm going back to text-only ads. I think they fit my style of site.

[karkadan]

Worst day ever......