Forum Moderators: martinibuster
Say, for instance, I get 8 Cents on average per. click... does that help anyone to know how they are doing?
[edited by: ArtistMike at 6:41 am (utc) on April 30, 2008]
Say, for instance, I get 8 Cents on average per. click... does that help anyone to know how they are doing?
It certainly makes me feel better that I am getting several times that however how many clicks do you get, several times mine? :-)
Considering my niche and the actual cost of the widget, speciality construction products, I expect to get a decent EPC since I am not dealing in volumes like music/video/games/etc.
Heck what do I know, maybe music/video/games/etc are the higher paying ones?
Confidentiality. You agree not to disclose Google Confidential Information without Google's prior written consent. "Google Confidential Information" includes without limitation: (a) all Google software, technology, programming, specifications, materials, guidelines and documentation relating to the Program; (b) click-through rates or other statistics relating to Property performance in the Program provided to You by Google
If you hold an account, then you have agreed to the above, if you've never read it, here it is again:
[google.com...]
Your call if your account is worth it.
Click value is very dependant on the category and keywords and will fluctuate greatly, i.e. insurance clicks in terms of dollars to as high as $XX but free games and other low paying words being a few pennies per click.
Chuckle.
Mike
Wonder why Google does not want such info released if it has "no value"?
I do hope that's tongue in cheek AM? :-))
Could you imagine the rush to find out what the person does who claimed to be averaging USD 5.00 click?
I can assure you, they won't post their average EPC here!
Also, the data is not derived from Google, I know when an ad is clicked, not based upon Google data, I know when Google places money into my account and what that amount is, based upon data from my bank. I take those two pieces of data and get my average click value.
Chuckle.
Mike
":^)
Mike
I've been hearing this for the last 4 years and at some point, rather early on I think, decided to believe it.
You are also allowed to reveal information not obtained through Google, i.e. your click tracker number of clicks, but that means nothing without Google's reported number of ad impressions, both the tracker and your web site stat progs are very different that what Google reported numbers.
Tell you what, go ahead and test the boundaries of what you're allowed, but please come back to this thread and update us on how it goes for the benefit of everyone else still holding a valid account.
(b) click-through rates or other statistics relating to Property performance in the Program provided to You by Google
Notice the "provided to you by Google" part of that quote.
Where in the AdSense stats do they show our EPC?
I can't seem to find that number on the Google AdSense stats/reports pages.
That said, if you are talking about EPC you may want to filter out any earnings from Targeted/placement/CPM ads. Those numbers can really alter the average EPC if you earn much from CPM ads.
I make mumble, mumble per click!
":^)
Mike
Mike
Mike
Going back to my main question, is there any value in sharing that info? I guess not. Google has some of you too scared to share data, some of you see no value in sharing data, some see the sharing of such data like sharing your location of your "gold mine", some of you see the asking such questions as "getting people in trouble".
Interesting.
Chuckle.
Mike
But who would it benefit? Not the publisher with a site on a certain topic, who has no interest in running after the current replacement for "mesothelioma" as the top-earning keyword. No, it would primarily benefit aspiring MFAers and other gray- and black-hat types.
Personally, I'm opposed to more transparency from Google, both in terms of knowing which ads are worth what on my site, and in terms of knowing what click values are on the content network generally. People are constantly complaining about Google keeping them in the dark (I'm not saying you did!), but IMO the average publisher would be worse off if they were more open about the many things they don't let us know, because the average publisher would be less able to exploit that information than people more interested in gaming the system for gain than in running a site and making a living from it....
Going back to my main question, is there any value in sharing that info?
The question then would have to be what have you learnt from knowing this?
For instance if I were to say that my average EPC is USD 0.60 but today after several hundred clicks it has been USD 1.00, what good does it do you, or anyone else for that matter?
I pose that question simply because my metrics today, so far, are looking precisely in proportion to the above!
So much for end-of-month budgets...!
Google has some of you too scared to share data, some of you see no value in sharing data, some see the sharing of such data like sharing your location of your "gold mine", some of you see the asking such questions as "getting people in trouble".
If you decide to go against the terms of your contract that's your business, and you are free to share all your data here (which you haven't yet), making fun of people that abide to contracts and calling them scared is just childish, you started backpedaling after learning it can get you in trouble, then you changed direction again when it was explained to you that you can share some data.
Chuckle?
TOS?click-through rates or other statistics relating to Property performance in the Program provided to You by GoogleNotice the "provided to you by Google" part of that quote.
Notice the "or other statistics relating to Property performance in the Program" part of that quote.
EPC is highly related to Property performance.
":^)
Mike
No CTR, EPC, eCPM or even ad impressions can be disclosed.
In all cases as said before, people that feel the T&C allows them to reveal EPC are more than welcome to share, I'd love to see yours, just don't expect to see mine :-P