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How much can I earn from adsense with 12.000.000 page views and cool content about technology?
I know you can't say some exact price but you can guess something at least if you have some experience (I don't have) with adsense. I'll put adsense to my website after answers.
If it is similar to a forum, you might want to review this also -
The key is to test an ad placement, then use channels to compare alternative layouts to see which performs best. As you test things directly then you will learn the way of the force and improve your the earnings from your ads over time. Simply, the more prominent (think front and center, above the fold) and the more blended the ads are with your overall site (i.e. do they stand out like ads) then they will be more likely to click on them. As said, tech can be difficult. A blindness similar to what happened with banner ads. Additionally, will your audience perceive your site differently because adsense is being associated with it. That is a possibility with 'tech' audiences. and thus ctr can vary between types of audiences. Also consider varying your ad placement from page to page - it doesn't always have to be the same or with an ad. Don't run ads if they are not being clicked on. Leads to ad blindness within your site over time.
I might consider contacting google directly and ask if they want to assist ... maybe ... not sure but maybe a consideration.
Ufucuk, remember that Adsense takes 30-40% of the advertisement revenue leaving you between 60-70%. You'd be wise to use up any excess inventory with Adsense but don't discard/replace your current advertisers.
[edited by: CentennialEmpire at 12:32 am (utc) on Jan. 13, 2008]
Just look around, you wont see a lot of AdSense on good websites except for premium publishers.
Really? I see AdSense ads on big and small sites, good and bad sites, and everything in between.
As for direct sales being better than AdSense, that's probably good advice for e-commerce vendors, but it's irrelevant advice for publishers of information sites.