Forum Moderators: martinibuster
Previously the problem was that clicks on the channel report were lower than those recorded on the aggregate report. But yesterdays figures are identical - and ridiculously low, down 70%.
I know it's difficult to compare one day's results to the average, but I have never had a figure so low. Can Google's attempts to resolve the problem have created a new one?
I have a headache.
Update: One hour later and now I can see channels and the earnings are good. Like I said before, it pays to complain at WW. :)
FarmBoy
[edited by: farmboy at 1:03 pm (utc) on Nov. 2, 2007]
It seems to much of a coincidence that so many people are having reduced eCPM problems. I'm suspecting this is a problem caused by some sort of smart pricing, due to the channel reporting problems. I was hoping that things would be back to normal yesterday, as Thursday seems to be the day that smartpricing calculations kick in.
We'd like to provide you with an update on the recent channels issue --
our engineers have been working to provide publishers with their
missing data, and you should see this data in your account by early
next week. Thanks again for your patience!Posted by Arlene Lee -
AdSense Publisher Support
Deactivating them (and changing the code) should remove any ambiguity from now on - I hope! :)
I have now taken channels of all my sites. Fortunately I use php includes and it was easy to do, and to reinstate it if Google ever get this problem sorted out. But if channel data is shown to effect snartpricing then I will re-think how I use them.
But if channel data is shown to effect snartpricing then I will re-think how I use them.
We're trying the channel disablement route, without deleting, but I'm with the "broken" crowd rather than the "smartpricing" crowd on channels. The reason is that all prior experience suggests that SmartPricing adjustments take time, whichever direction they are going in. Some of the posters are talking about same day results, something we normally only see when adding a new crop of MFAs to the filter.
The project for next week will probably be emptying the filter and starting over. I would have been afraid to do this earlier, but with eCPM running so low despite pruning the worst hit areas, it's hard to see what we have to lose.
Nothing like having a business "partner" break down heading into the holiday season.
How can I make a custom channel into an ad placement?When you make a custom channel into an ad placement that's targetable by advertisers, they will see the ad placement you defined among the available places on which to place their ads. You can make a custom channel into an ad placement by following these steps:
Log into your account at [google.com...]
Under the AdSense Setup tab, visit the Channels page.
Under the AdSense for content subtab, make sure you've selected custom channels.
Click the radio button next to the channel you'd like to make targetable, then click the corresponding 'edit settings' link.Click the checkbox marked Show this channel to advertisers as an ad placement and enter a description for your channel. Keep in mind that advertisers will see the name and description, so you want to provide something accurate and informative that will represent your site well.
Click 'Save channel'.
Keep in mind that if you have a custom channel that spans multiple sites, advertisers will see it split up into multiple custom channels by site. Also, be aware that should you choose to edit the name of the channel in the future, you will lose any existing advertiser bids for that channel.
Who knows, maybe the screw-up is that they been showing this data to advertisers by mistake, leading to bad custom channel targetting.
In a continuing effort to figure out what is going on, here is some data from our site:
Revenue down a bit over 35% on even traffic from several weeks ago. That revenue decrease is approximately 1/3 CTR and 2/3 CPC. So, assuming a single cause for this problem, what would affect CTR and CPC at the same time?
I don't see Smart Pricing affecting targeting (CTR), but I suppose it could if it affects who ends up advertising on a site. I can see an advertiser Quality Score change doing this by affecting who advertises on a site (reduce the importance of advertiser quality and you allow more junk to show up on your site, which decreases CTR and CPC), but I can't justify advertiser Quality Score only affecting a small subset of publishers.
Some kind of site-specific (or account-specific) publisher change seems to have happened. Smart Pricing is supposedly account-specific, meaning that if you have multiple sites in one AdSense account, all will be affected. Can anyone who has more than one site in their AdSense account report whether they are seeing the problem across all sites?
[edited by: encyclo at 2:48 pm (utc) on Nov. 4, 2007]
[edit reason] no URLs thanks [/edit]
Can anyone who has more than one site in their AdSense account report whether they are seeing the problem across all sites?
Yep, a complete and utter annihilation across many sites.
My experimental control site yesterday had 33% of the clicks it usually has going from a 4 year 100+ per day average!
This is a complete data FUBAR in my opinion and getting worse by the day. We're continuing to run a limited number of sites with AdSense to ascertain when and if anything happens however all the other sites are having ads changed or removed completely until we have decided precisely what we are going to do since we're not going to be placed in this position ever again.
Google's silence, lack of communication and refusal to respond to any e-mails has ruined their reputation with us, this is a dominant arrogance beyond belief.
Since this problem started, on some days my aggregate report has recorded extremely low click through rates, but then the next day it's back to normal. This may of course be due to other factors, but I would like to know if anyone else is seeing this.
Can anyone who has more than one site in their AdSense account report whether they are seeing the problem across all sites?
No, the abnormal earnings do not seem to reach all sites under one account. But this opens up many other possibilities as to how different markets are behaving, and therefore is of little use.
Also, I've noticed a number of you said you emailed AdSense support or your rep about this issue and didn't receive any response. If you send me a sticky with your email address and the date or other information about your message, I'll be more than happy to investigate what happened to it.
-ASA