Google Core Update May 23 - June 3, 2021

Google *finally* confirms 11 days later.

[TalkativeEditorial]

Yower, SEMRush is freaking out. A few of the other sensors seem to be spiking too.
This is hell. Never know what to do anymore, where to look...or what is actually evening happening.

[yollo03]

@ReBar Thank for you taking the time to explain this. Must be irritating dealing with it. I think EU is planning some legislations on this, I am not sure US will be bound to it though.

[mzb44]

Google makes an update that it says nothing about (core or whatever color it is) with a big impact. And now it makes an update it announces and nothing happens.

In regards to core updates, it would be the very first time (out of like what, close to 10 core updates) that they would do this?

Every single time up until now when they said there's a core update we saw significant changes within 24-48 hours way bigger than any "unannounced update". Every single time. Not one exception.

I get that we're skeptical of Google but why is it so hard to believe they did actually do an update on the 22nd and it wasn't a core update?

I know they're beating a dead horse when they constantly say "we're doing updates all the time" and it's already a cliche now, but they kinda really do updates all the time though :-)

Why specifically do so many think that on the 22nd there was a core update? Why specifically a core update out of hundreds of other options?

[Abaros]

@mzb44

I did not say it is core, I suggested that it is not relevant.

We get lost in irrelevant details, no one knows what happens in a core update, who cares then. I don't question that the update is of the type Google says.

There are only two types of updates, those that affect us and those that don't.

Now I say it clearly, Google is a totally opaque company, which promotes conspiracy theories of all kinds, is a company that does not respect the content creators, takes everything it wants from us, and today without giving practically nothing in return, Google has become our competitor, and as for the information it gives, it is never clear, it is always a yes but no, a maybe yes but I can that maybe it is that no, which makes it an unreliable company.

I question everything they say, and I have plenty of reasons to do so.

[ichthyous]

I get that we're skeptical of Google but why is it so hard to believe they did actually do an update on the 22nd and it wasn't a core update?

I did an update on the 22nd too...I updated the amount of time that I expect to be able to retire, since Google has stopped sending me any reliable traffic. New date, May 2050...oops I'll be dead ;)

[mzb44]

I question everything they say, and I have plenty of reasons to do so.

Oh, me as well for sure. But not always blindly*. Some things you can just verify yourself. It's an extreme position to hold that they intentionally lie every time**.

*Not referring to you personally.
**Again, not you.

[renatovieira]

After 3 days of traffic records, the huge slope comes downhill. Just another lost day :-|

[yollo03]

Semrush Australia is already updated for Friday, 6.8 on semrush, the update is indeed rolling out...

[topaz]

seems obvious to me that the abnormal rollout is due to this being a half-and-half core update.

[MayankParmar]

When they released the December core update, I noticed improvements only a few days before the rollout ended.

Semrush AUS is orange already.

[yollo03]

I am seeing movement in my niche, my competitors (as usual) are up in rankings.

[Caty]

We have a news site in Russia, and our traffic from Google dropped dramatically in February. No change now

[karob]

I've been working on my website since December 2020, and now I am on 2-5 Page from my keywords! I'm hoping to be on the first page of Jun. On mobile, my competitors have a maximum of 5-10, while on desktop, they have a maximum of 3-50.

[MayankParmar]

UK Semrush is 8.5 :)

[whoa182]

Looking at the results on Google from the UK, yah, things are moving now.

[mzb44]

Seems like semrush is picking something up.

itshappening.jpg ?

[oni_oni]

Yes, only US not yet updated for now

[Neohippy]

US SEMrush now showing 9.3(!)

NOT a good day for us so far in UK. Am trying not to panic though; still a lot of rollout to go, and even after that, it could all turn around in another month.

Can we just, like, fast-forward, please? Feel like I'm gonna tear my hair out waiting & worrying, haha!

[RedBar]

Yesterday afternoon into evening UK delivered more traffic and I ended up at 68% however this increase in traffic suddenly, almost stopped at 22.00 UK time and went back to its "new" level.

US traffic was at 55%.

I'm just coming up to 12 hours of my Googleday and I'm at 29%.

[yollo03]

It will take a few days for the dust to clear

[renatovieira]

Huge drop today... semrush on fire...

[BushyTop]

Yep.... Semrush sensor is off the scale. UK

[yollo03]

Quick observation: The amount of android apps listed at the top of the page for some keywords in my niche dropped down the page, some have vanished. Do you see the same in your niche?

[mosxu]

Moving the cheese is the main thing happening on my sites

No buyers are seeing my ads all I get is junk traffic

[BushyTop]

Having indexation issues again. One of our main pages has completely disappeared.

[yollo03]

My main keyword disappeared but I am not really concerned. It will take at least a few days to clear and even then the core web vitals are due soon. If you got a boost or lost rankings it could be temporary.

[penitentman]

@Oni @Bushy Why are you guys saying SemRush is only reporting on UK volatility right now? If you compare the databases US vs UK on SemRush it's the same volatility right now.

[yollo03]

Semrush updates the volatility in the morning time of that country. So when it was morning in UK semrush updated but it was late night in the US. UK was updated while US was not. Later on when it was morning in US it updated the volatility.

[westcoast]

No changes at all yet in our vertical (entertainment/education) that I can see.
Traffic so far normal (well, normally low and depressing) for a Friday morning.

[RareBit]

We're not seeing much movement either - UK electrical & manufacturing. Fingers crossed it stays that way! (probably more effective that just carrying on creating great content:)

[westcoast]

BTW is anyone seeing wildly inaccurate results under GSC "Crawled - currently not indexed" ?

( This has been happening for a few weeks now, so not directly related to core update... )

I am showing large numbers of pages under "currently not indexed", but when I use "inspect URL" on most of the entries I get it listed as being indexed: "URL is on Google. It can appear in Google Search results (if not subject to a manual action or removal request) with all relevant enhancements."

But.... on some URLs whose live inspection indicates "URL is available to Google", doing an actual Google search can't find anything, so they don't actually appear to be indexed.

Does anyone else have conflicting / inconsistent data under "Crawled - currently not indexed" ?