Sudden spike in organic traffic and drop

[farhanseo]

Hello All,

Recently I have seen a sudden massive spike in organic traffic on the 3rd and 8th of February. It was a massive increase 127 to 3800.

See screenshot here

http://prntscr.com/idix5i

We did not do anything unusual, Any idea why this happened?

Thanks,
Farhan

[keyplyr]

Hello farhanseo and welcome to WebmasterWorld [webmasterworld.com]

The spike is likely due to bots. Most site visitor software, including GA, does a very poor job distinguishing bots from humans.

Read here:
Most of Your Traffic is Not Human [webmasterworld.com]

[Robert Charlton]

Do you have any stats/ analytics about what this traffic did on your site?

[farhanseo]

Thank you Keyplyr & Robert, Apparently 99.2% of the traffic dropped off after landing on the homepage.

[keyplyr]

Helpful links in determining how to deal with unwanted bot traffic:

Search Engine Spider & User Agent ID Forum [webmasterworld.com]

Server Farm IP Ranges [webmasterworld.com]

Blocking Methods [webmasterworld.com]