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Gary Illyes retweetedIn case you know someone who hasn't heard, you might want to forewarn them of the impending intensity of this.
Aleyda Solis @aleyda Mar 17
Zineb from Google at #smx Munich about the mobile ranking update: is going to have a bigger effect than penguin and panda! [twitter.com...] .
we are seeing a dumb down to 320 for mobiles
The real question is: DO YOU NEED TO CHANGE for mobile? Most will first ask: DO I MAKE MONEY with mobile? IF the answer is NO then the reason to change is lessened, if nothing else.
What is your mobile viewport?
It seems farfetched to me to believe there won't be some residual effect, but we'll just have to see.
The thing that we will see is exactly how this algorithm will affect mobile Serps. Will you disappear, move down one ranking, move down five rankings?
My guess is that it will be an adjustment, but not a wipeout, but who knows.....
I've gone blond, could you explain that please?
Google started bombarding us with mobile on April 1st...and it's no surprise we are having the worst month in our history.
I'm sure I'm preaching to the choir.