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Ecom Question: Sales drop off in the afternoons

3:02 pm on Jan 22, 2014 (gmt 0)

New User

joined:Sept 11, 2012
posts: 11
votes: 0

I am in Canada with hosting in the US. 99% of sales come from the US. My time zone is EST so there are still 2 more time zones to get across the country.
My Question.
I seldom get any orders after 1 PM. It is as if my site goes off line in the afternoon and evening. Of course it is not. Any ideas guys ? Thanks.
3:13 pm on Jan 22, 2014 (gmt 0)

Senior Member from GB 

WebmasterWorld Senior Member 5+ Year Member Top Contributors Of The Month

joined:Apr 30, 2008
votes: 191

Have you got any analytics on the site and if so, have you checked if you are getting traffic from US past 1pm and how this traffic compares with US traffic received before 1pm?
3:39 pm on Jan 22, 2014 (gmt 0)

Full Member

joined:July 29, 2012
votes: 9

Are there Adwords ads that start running at that time frame? Your sector might have no relevant ads and then they kick in at 1pm and take away a lot of your organic traffic. I know I had my Adwords start in that time because then you get the east coast and the west coast in the morning.
3:52 pm on Jan 22, 2014 (gmt 0)

New User

joined:Sept 11, 2012
posts: 11
votes: 0

aakk9999. I have WMT and I can see just about everything except the actual time the people visit. Will look again to see if I can find it, thanks.

Awarn. I did not look to see this, good thought though. If I had to guess I bet you're right on.

One thought, less then 50% of orders come from google, funny that everything comes to a stop.
And before someone asks, no I do not sell breakfast, lol...

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