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I could way off base, but as long as his friend isn't doing too much other link building with keyword rich anchor text after glancing over (will read closely later) that article he should be okay.
In addition to the articles written by the staff I occasionally (maybe every six months) publish an article by a good friend.
Abnormal Outbound Linking patternsStop the press! Google FUD campaign is working!
It doesn't sound like he is making much of a pattern that could be detected (IPs, URLs, Auto Content, Poor Content).
is helping a friend manipulate Google's algo really worth possibly drawing scrutiny?
What the OP is doing is algo manipulation. A violation of guidelines.
Instead of spamming my own site, I can spam a hundred others with no risk to myself.
The focus is on finding manipulation. What the OP is doing is algo manipulation. A violation of guidelines. Always has been. It's just getting caught more often (not absolute, more often).
[edited by: aakk9999 at 3:28 pm (utc) on Aug 18, 2013]
[edit reason] ToS [/edit]
Here's a link to the Microsoft PDF paper [webdb2004.cs.columbia.edu] that I summarized. It describes a method for identifying linking patterns, which easily spots attempts to manipulate the search algorithm, something the OP is doing.It is an old paper but a good one, Martinibuster,
I am earnestly asking, how easily do you think that they could identify the OP's pattern? It seems to me that it would have a really small footprint. In my opinion, if he never said, "I'm happy to have some of the Google juice flow his way if it helps him." Google would be okay with a dofollow link.