I have an ecommerce category level "widgets.html" page that does not rank particularly well for the keyword "widgets" (around 40th or so).
It does rank fairly well for the keywords "wood widgets" - around #8 - and I do have about 8 wood widgets listed on that page. The other 7 or so widgets listed on that page are made of other materials (not wood).
Would it make sense to create a separate "wood-widgets.html" page in order to hopefully boost the rankings for the keywords "wood widgets" even higher?
If I did that, then the actual wood widgets would appear on TWO category pages; namely, the original widgets.html page, AND the new wood-widgets.html page.
However, since those pages are CATEGORY level pages, they would mostly feature thumbnail images and links to the PRODUCT level pages, which would be more detailed.
Thanks in advance.