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Google Updates and SERP Changes - May 2013

     
1:20 am on May 1, 2013 (gmt 0)

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Sunday traffic sucked, Monday was the best Monday in months, now today traffic sucks again. I'm talking a difference of 25K pageviews a day.

What I don't get is that our keyword rankings have been quite stable. How can that be? I mean, ok, so maybe every keyword that I don't track suddenly tanked... but that doesn't seem likely. Are those DDOS attacks on Wordpress sites still going on? (my site isn't Wordpress nor have I noticed any access issues but I know webhosts and ISPs were experiencing bog downs). I just can't figure these fluctuations out. I'm seeing very unstable traffic patterns lately.

[edited by: tedster at 12:41 pm (utc) on May 1, 2013]

5:06 pm on May 31, 2013 (gmt 0)

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At 4am PST it tanked almost 50% across a variety of sites. Can anyone confirm the time of drop they see?


Our drop was right around that time as well. I'm using my own internal proprietary traffic metrics cross referenced with Statcounter and both show the drop.
5:15 pm on May 31, 2013 (gmt 0)

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Hmm, we are both seeing this keyword punishment.

did you have any host clustering ie. on some keywords you had multiple results from the same domain which are now gone?
5:21 pm on May 31, 2013 (gmt 0)

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Our drop was then, too. And I am also seeing a good thirty - forty-five minutes of lag in the Analytics numbers.
5:58 pm on May 31, 2013 (gmt 0)

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Me too... huge traffic drop, today, after a good gain by Penguin 2.0
And I'm noticing heavy domain clustering in my niche.
6:13 pm on May 31, 2013 (gmt 0)

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"domain clustering" = domain crowding
8:53 pm on May 31, 2013 (gmt 0)

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Our traffic is down slightly compared to yesterday, we are having a horrible conversion day. Fridays are usually decent conversion days for us.

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[edited by: tedster at 3:51 am (utc) on Jun 2, 2013]

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