We started working with an SEO company int he past couple of weeks who we are mostly just consulting with to find out why our rankings are suffering so much.
To start, they told us off the top, we were hit by Panda on July 24th, to a very slow, gradual decline and again on Dec 22nd. (Both in 2012).
We are an ecommerce site and is product and link heavy, and content thin, we have written content on all of our product pages but not a word on any of our category pages. We were told that this is causing Google to see us as having "extremely thin content". So our first move is to add a block of content to the bottom of each Page 1 of all category and subcategory pages to add 300 words or so of content about the category.
My question is, is there a product or a tool that exists that will generate content for us based on keywords that we provide that is of any actual value? I tend to lean on the side of writing it ourselves, then it is unique and informative. but the man hours that it will take to add content to 500+ pages could get expansive.
Would searching for a content generator be a waste of time when trying to please Google or are there any real gems out there that the the big guys are using that are so good that they don't upset google or create duplicate content?
Thanks! Mods Note:
Please remember that mentioning specific products is not allowed. We can discuss how best to address this situation and if using automated tools is a smart idea.
[edited by: goodroi at 6:39 pm (utc) on Apr 30, 2013]