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Is There A Fixed Traffic Growth Rate Formula For New Sites?

12:50 am on Feb 24, 2013 (gmt 0)

Preferred Member

joined:Mar 22, 2011
votes: 0

I only ask this because I seem to have stumbled on to this in my experience. Over the last two years my team has launched 3 solid new sites all in differerent sectors. There is virtually nothing connecting these sites at all. Even the people and the cities they were from was different.

We forecast our moves (business) with the sites based on the size of the audience so we hire auditors to forecast for us. So we are constantly analyzing the data. I have no idea how, but the sites have a relatively similar growth rate until they plateau. Each niche has a relatively different plateau level, but the growth rate is similar. The relative graphs are hard to tell apart, if you couldn't see the range. It seems like there is a 15 month growth rate until they plateau.

We are now trying to compare the link velocity, content size, and many additional factors, but I found it very interesting.

Has anyone else come across something you could perceive as fixed growth rate from new site to two years out?
12:59 pm on Feb 24, 2013 (gmt 0)

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5+ Year Member

joined:Jan 9, 2007
votes: 0

How diverse and qualitative your backlink profile is? what i have seen is if you are building quality throughout, you start to rub shoulders with older sites in 5 to 8 months. In one case where serps were dominated by multimillion dollar companies we started to rank pretty solid with probably less than 20% of backlinks competitors had.
3:38 pm on Feb 24, 2013 (gmt 0)

Preferred Member

joined:Mar 22, 2011
votes: 0

I think the link profiles might almost too solid.

We basically give away for free what people are normally paying a monthly fee for, so people link to us like crazy.

When we look at all competitors their back link profiles, they are comprised 20-40% of garbage links, 10-20% forum posts. We have 0 of that and easily plucked all their best links.

When you say "5 to 8 months" is that from:

a. The date all the content was on the site?


b. The date link building began?

If you are referring to link building, I'm with you 100%. We saw all sites meet the big boys on month 9, like clock work. Across all three verticals.