A very standard medium sized blog I've written in for six years had some interesting traffic shifts beginning Nov 17th. Although this is a blog it has evergreen type content and most traffic visits pages directly, there is no social component and no rss feed. It's more of a CMS setup than a blog.
- Index page traffic jumped by a low double digit percentage
- Category page traffic dropped by an equal cumulative amount
Has anyone else seen something similar recently, especially on the 17th of Nov? It should be quite apparent in analytics if you look at just the index page and then look at all pages containing "/category/" on standard wordpress blogs.