Is it possible to link my two sites without incurring the wrath of The Penguin?
Widgets has been online for four years. Recently I launched Blue Widgets to give much more information on a certain niche within my niche. I could have made it a subdirectory of Widgets but decided to go for a separate domain.
Where appropriate, I would like to direct visitors to Widgets to Blue Widgets. Can I say "for more about blue widgets, click here", making the "click here" the anchor text? Better than making "blue widgets" the anchor text? Can I place similar links on appropriate Blue Widgets pages back to Widgets?
Or is interlinking websites to be avoided at all costs, regardless of how the subject matter may intertwine?