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Would URL keywords matching h1 & title trigger downgrade?



2:38 pm on Sep 30, 2012 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member

I have a quick question regarding ranking degrade.

If my URL look something like these, “/(company-name)-(model-number)-(product-type).html”, and and meta title tag also match the URL keywords exactly, do you think this would trigger ranking downgrade?

Many thanks.


6:47 pm on Sep 30, 2012 (gmt 0)

WebmasterWorld Senior Member tedster is a WebmasterWorld Top Contributor of All Time 10+ Year Member

If you changed to this configuration AFTER the page was already published and crawled, yes, I've seen that cause a ranking devaluation as an immediate response. Sometimes that ranking can come back in a few weeks, however.

But if the URL was published with the keyword in the title element, H1, and URL from the beginning, it's unlikely to be a problem at all. Many Content Management Systems I've seen are configured that way.

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